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Published byJunior Tucker Modified over 8 years ago
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Building Progressive Communities Using Technology PDA National Field Team
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Technology Challenges How do we get maximum exposure for events How do we do strategic planning in private How do we let people know correct information is there
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Politics and Technology Politics does not automatically go viral People talking within their networks do spread the word via technology Many communities have not fully embraced technology Seniors Ethnic minorities
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Key to Growing Communities Timely and relevant information Achievable goals Sense of community New and fresh information
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Technology Tools Web Sites Social Media Facebook Twitter Forums/Discussion Groups Google/Yahoo/Famundo Private/Listserv Webinars Email Action Alerts
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Web Sites Advantages Presents the issues and values in a controlled context Event Lists/ Registration Join Group/Newsletter Photo Gallery Private Forums Allows issue-based communities Disadvantages Requires some technical skill or money Must manually build readership Need to keep updated to maintain readership
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Facebook Advantages Always free Can update via phone Millions of users in existing user base Professionally maintained Event List/Registration Photo Gallery Can update via Phone or mobile device Disadvantages No user control – must conform to changing Facebook rules Different Facebook types (individual, group, organization) have different/changing limitations Account can be terminated at any time Privacy issues
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Twitter Advantages Always free Can update via phone or mobile device Creates short “ad” for new articles/posts Disadvantages Must build followers Must constantly offer new information via Tweets to keep followers engaged
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Forums/Discussion Groups Advantages Forums provide an easily followed topic “thread” Public forums allow anyone to join Private forums require invitation and/or membership moderator Users can control if they receive email from the Forum Disadvantages Public forums have privacy issues (Google/Yahoo) Forums need to be moderated against spammers and trolls
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eMail Advantages Most people have email eMail is easy to use Disadvantages Some people may leave the group because of the number of emails eMail threads can become long, separated and hard to follow Requires manual organization to keep similar topic emails together eMails are easily lost/deleted
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Action Alerts Advantages Educates reader and provides opportunity for action When forwarded builds member base Disadvantages Expensive software Difficult to setup Requires research and writing ability
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Strategy Sessions Small groups Requires privacy not publicity Tightly controlled membership Private Forums Private Groups Webinars eMail Control of platform is important
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Events Requires publicity not privacy Open invitations Maximum spreading the word Facebook and Twitter can expand outreach to new people because of “share” ability Website can provide background information for event Website registration can capture email and build readership
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One Nation PDA-Field Site http://www.onenationpda.org Free Forums Public and Private Free Event Software/Announce/Register Free Private Social Networking Software Groups Walls Bulletin Boards Blogs
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Free Private Networks Famundo – www.famundo.com www.famundo.com Keep and Share – www.keepandshare.com On-line Calendar On-line File Sharing Blog To-Do List Messages
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