1. Web 1.0 & WEb 2.0 By: Ulana Ogrodnik

2. Why even have a Web 1.0 and 2.0? Way to define certain upgrades within the system and the natural changes that occurs as society’s needs for the Web develop

3. What exactly is Web 1.0? Beginning of the evolution stages of the internet Time where unless the user has knowledge of how to code, they cold only view the internet, but could not add their own contributions

4. What exactly is Web 1.0? Static Not interactive Proprietary

5. Issues with Web 1.0 TECHNICAL -Standards and Formats -Architecture and Implementation CONTENT -Accuracy -Usability -Legal Concerns

6. Bad Scenarios for Web 1.0 Today User finds page with invitation to project launch and travels to the meeting...unfortunately that event took place 5 years ago Invoice for domain name is not paid, as administrator has left Web site domain name taken over by porn company

7. So then...what’s Web 2.0? Transition from passively observing the information accessible.... to taking an active part in making that information available

8. Web 2.0 Use of third party services Content = collaboration and communication Richer diversity of services (not just a file on a filestore/CMS/database) More complex IPR issues

9. Web 2.0 Emphasizes tools and platforms that enable users to tag, blog, comment, modify, augment, rank, etc., “Participatory Web”

11. .....Web 2.0 continued User contribution is key to market dominance in Web 2.0 “Wisdom of Crowds”; users add value ex. Wikipedia- content can be added/edited by any web user, Ebay- User reviews, Flickr- tagging images, etc.

13. ......... Reaches out to the entire web Leverages customer-self service Encourages uniqueness of each individual and allows them to choose instead of forcing them to use what you have made

14. ......... Value is not easily contributed Companies set inclusive defaults for aggregating user data and building value as side effect of ordinary use of the application

16. Benefits of Web 2.0 Low Cost Loyalty SEO

17. What’s Next? Web 3.0 The “Semantic Web”

18. THANK YOU