1.  Realtors Association of Jamaica MLS Seminar 2011 By Deborah Cumming

2. Why hire a Realtor?  You want to sell you property  You want a particular price  You want someone to do the work  You want professional advise  You want your property professionally marketed

3. What is a Realtor ?  A Realtor is licensed real estate professional who is a member of RAJ which is an affiliate of the National Association of Realtors (NAR)  NAR has rules and regulations governing how Realtors should conduct business  Holds its members to a higher standard within the industry  Consequences for your actions  Membership of 360  Access to the MLS  We are the voice of Real Estate in Jamaica

4. Types of listings There are three types of listings all of which will make a difference to: How quickly your property will sell The price you will get The exposure your property will receive How hard your Realtor will work

5. Three types of listings  Open Listings  Exclusive Listings  Multiple Listings

6. Open Listing  Multiple listing agents  Creates competition NOT cooperation  No incentive to market  Not assured payment for your work  No real contractual agreement  Anyone who sells gets paid the commission

7. Exclusive Listing  One listing Realtor  Cobroke with other Brokers  Exposure through website  Exposure through classified advertising  Realtor Assured payment upon successful completion of sale/rental

8. Multiple Listing or MLS  One listing Realtor  360 Realtors as selling agents  Exposure on over 17 different websites  Immediate cooperation amongst brokers  Realtors cooperate rather than compete  Realtor assured payment for their efforts  Very motivated Realtor

9. Multiple Listing or MLS  Standard documentation  Listing forms  Offer forms

10. Benefits to Sellers  Maximum Exposure  Best Price  Your property will sell faster  Appears on multiple websites  Protection by Rules and Regulations RAJ  Transparency all offers will be presented  Motivated Realtor

11. Benefits to Buyers  Work with one Realtor  Access to all properties listed  Compare prices  Protected by rules and regulations  Find your ideal property  Locate your property faster

12. Multiple Listing Service  Raising the bar of professionalism in the industry  First-world practice  Allows for transparency  Public access to information  Gives properties maximum exposure  It works!  Its here to stay

13. You decide: Open Listing, Exclusive listing or MLS Listing? Thank You!