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Chapter 10 Proposals and Formal Reports
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Proposals - persuasive offers: - solve problems - provide services - sell equipments - Request For Proposal (RFP) - Ability to write effective proposals
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Format of Proposals Preliminary Introduction Background, Problem & Purpose Plan & Schedule Staffing Budget Authorization Supplementary
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Writing Reports Outlines & headings - Best way to organize - Main points become the main headings - Functional and talking headings Functional; Introduction, Analysis.. Talking: Inadequate Parking Spaces, …
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Researching Data Secondary Data Print Resources – Books, Periodicals Online Databases The Web Search Tools
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Primary data Survey: mail Interview Observation Experimentation
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Documenting Data Purpose - Strengthen arguments - Protects writer - Instructs reader Citation (how) - As noted by Guffey & Almonte (2007), writing involves... - Writing involves a systematic process (Guffey, M. & Almonte, R., 2007).
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Citation in References MLA or APA Newspaper: Unemployed graduates on the rise. (2006, March 8). Berita Harian. p. 24. Book: Guffey, M. & Almonte, R. (2007). Essentials of business communication. Singapore: Thomson. Company Web site: Academic staff of UKM. (2006). Universiti Kebangsaan Malaysia. Retrieved March 1, 2007, from http://ewarga2.ukm.my/academiccv/search.cfm
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Illustrating Data Purpose of Visuals - clarifying, summarizing and emphasizing info. Identify Visuals (e.g Figure 1: … or Table 1: … ) Refer Visuals to Reader ( e.g. Figure 1 shows …) Give Credit to Source
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Types of Visuals Tables Charts (bar, pie, flow & organization) Graphs
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Format of Final Report Prefatory Parts Title page Letter/Memo of Authorization Letter/Memo of Transmittal Table of Content Executive Summary
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Body of Report - Deductive or Inductive strategy Introduction Background Analysis / Findings Conclusions Recommendations
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Supplementary Parts References Appendix
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