1. Histo Adventures Tate & Friends

2. Our Game Our game is a scavenger hunt about history. We have 10 levels. Some levels are about inventors or creators and you find their inventions or creations. Other levels are just important events in our history. Each level is a different story with a different scenario. After each level there will be a a question based on the level and if you answer it correctly you get clothing for your character and/or money, if you get it wrong you don’t get clothing or money but you still pass the level.

3. Characters & Mulitiplayer There is two characters in our game, they don’t have names because the player can put their own names. Multiplayer is easier then single player because you work together to find the items but in multiplayer you get two questions instead of one and you have a time limit to answer the questions. These characters are not originals. Just ideas of what our characters would look like.

4. Reasons To Buy Our Game… One reason to buy our game is you learn history from it. You learn history by going on a scavenger hunt and look for historical items and match it up with the place, or person who made it in a historical setting. Another reason to buy it is you learn more because you’re under pressure and you want to find the items. You also learn more because you have to remember historical facts. The last reason is because it’s fun and educational, it’s a double hitter and you can’t go wrong in buying this game. Other games in the same market is www.pbs.org/wnet/historyofus/tools/scavenger/game 2_flash.html www.pbs.org/wnet/historyofus/tools/scavenger/game 2_flash.html

5. Marketing Plan A. Mission Statement 1. State the purpose of the marketing plan. To help us manage and get our game noticed while being played by many. 2. Review business goals and objectives as well as specific strategies to reach them. Our business goals are to create an increasing rate of money flow. Our objectives are to make a game that most people will purchase due to the great learning abilities this game has to offer. To reach our goals and objectives we will use specific strategies such as media, small in-store sales, and demo games. B. Diagnosis: Where are you right now? We are in the finalization period of production. C. Product / Service 1. Identify each product or service. Our product is an educational and historical video game that intrigues the mind of 11 to 14 years of age. 2. What is your competitive advantage? How does your product or service differ from the competition in terms of exclusive processes or superior features? Our competitive advantage is that this video game focuses on middle school ages. Our product differs from other video games because we use memorization techniques that will help the user learn and memorize facts. The superior feature of our product is that we engage history in the video game. 3. What are your strengths versus your competitions? Our strengths are that we can produce a video game that is educational, interesting, and fun all at the same time. 4. What are your weaknesses versus your competitions? Our weaknesses are that we don’t have many levels.

6. D. Market 1. Identify your customers – include all demographic and lifestyle data Our product will mostly be sold in the U.S. at major retail stores such as; ToysRUs, Target, Walmart, Best Buy. 2. Who are your customers? Our costumers are middle school ages. 3. Do you have a large, homogenous customer base, or several smaller market segments? We have a large customer base. 4. Meeting customer needs: i. What are your customer’s real needs? Our customer’s real needs are learning about history in a fun and creative way. ii. What is your customer’s perceived needs? Our customer’s perceived needs are to find a fun learning tool for middle school students at a competitive low price. iii. Are you meeting either or both of these? We are meeting both of these needs. iV. What resistances do people have to buying your product? Some people might think that our game is not worth the money and wont be useful for history. 5. Identify location of customers (local, regional, national or international). The location of our customers is national but trying to reach international. E. Distribution 1. Identify the most effective methods for getting products to customers in the target market. The most effective method for getting products to customers in the target market is small in-store sales, media, and demo games. 2. Do you make it easy for customers or potential customers to get to your product? We make it easy for both customers and potential customers to get our product.