1. Erica Barker Brett Bradshaw Leslie Hebert DO CAMPAIGNS REALLY MATTER? POLS 3124 FALL 14

2.  Introduction  Campaign Civic Functions  Voter Education  Voter Mobilization  Campaign Phases  Biography  Issue  Attack  Summation  Campaign Communications  Advertising and the Media  Field Work  Internet  Conclusion  Questions PREVIEW

3.  Voter Education  Voter Mobilization CAMPAIGN CIVIC FUNCTIONS

4.  Biography Phase Biography Phase  Issue Phase  Attack Phase  Summation Phase CAMPAIGN PHASES

5.  Advertising and the Media  Field Work  Internet CAMPAIGN COMMUNICATIONS

6. CONCLUSION

7. QUESTIONS