1. Building Your Equity Storyboard 22 nd & 23 rd November 2012 The Grove Hotel, Hertfordshire Shirlaws Annual Client Conference 2012

2. Building a transformational culture The foundation of your asset storyboard John Rosling CEO Shirlaws UK

4. Why?

5. “ When people believe in what you believe in, they work with their blood, sweat and tears. When they don’t believe in what you believe in, they work for your money ” Simon Sinek

6. "Innovation has nothing to do with how many R&D dollars you have. It's not about money. It's about the people you have, how they're led, and how much you get it.”

7. Culture is the source Your most fundamental asset and i t starts with why?

9. We‘re aligned around one mission: to provide the best customer service possible. We call this our WOW philosophy.

10. to help us all live well and die old

11. We‘re aligned around one mission: to provide the best customer service possible. We call this our WOW philosophy. to help us all live well and die old We fulfil dreams

12. We‘re aligned around one mission: to provide the best customer service possible. We call this our WOW philosophy. to help us all live well and die old “Put a ding in the Universe! Man is the creator of change in this world. …he should be above systems and structures not subordinate to them." We fulfil dreams

13. “A Leader is a dealer in Hope” Culture is sourced in leadership Leadership inspires belief

14. “The very essence of a Leader is you have to have VISION – you can’t blow an uncertain trumpet” Theodore Hesburgh

15. Set the Context…. Manage the Energy… Coach, don’t Play…. Be the change you wish to see in the world Mohandas Gandhi How

16. Set the Context….

17. “High performance people will do better work if they understand the context” Reed Hastings CEO Netflix “The main thing is to keep the main thing the main thing” German proverb

18. Set the Context…. “If you want to build a ship, don't drum up the people to gather wood, divide the work, and give orders.

19. Set the Context…. “If you want to build a ship, don't drum up the people to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.” Antoine De Saint-Exupery, Author of The Little Prince

20. Creating the freedom to be extraordinary Changing the way business is done – one entrepreneur at a time Changing people’s lives

21. “The person who knows how will always have a job. The person who knows why will always be his boss” Diane Ravitch

22. Dan Pink Drive Autonomy Mastery Purpose Google: Dan Pink RSA Motivation

23. Manage the energy….

24. –Communicate

25. Manage the energy…. –Values

26. Integrity Communication Respect Excellence

27. Integrity Communication Respect Excellence

28. Values Meaning Behaviours define

29. Always do right. This will gratify some people and astonish the rest Mark Twain

30. Coach don’t play….

31. Good leaders inspire in the here and now whilst simultaneously living in the future”

32. Seven Aspects of our Culture Values are what we Value High Performance Freedom & Responsibility Context not Control Highly Aligned, Loosely Coupled Pay Top of Market Promotions & Development

33. Company values are the behaviours and skills that are valued in fellow employees At Netflix, we particularly value the following nine behaviors and skills in our colleagues…… meaning we hire and promote people who demonstrate these nine

34. Judgement Communication Impact Curiosity Innovation Courage Passion Honesty Selfessness

35. You say what you think even if it is controversial You make tough decisions without agonizing You take smart risks You question actions inconsistent with our values Courage Ensuring we live our Values “You question actions inconsistent with our values” is part of the Courage value

36. Adequate performance gets a generous severance package

37. Responsible People Thrive on Freedom, and are Worthy of Freedom

38. Netflix Vacation Policy and Tracking:

39. “there is no policy or tracking”

40. Netflix Vacation Policy and Tracking: “there is no policy or tracking” There is also no clothing policy at Netflix, but no one comes to work naked Lesson: you don’t need policies for everything if you have an agreed and aligned intent; Freedom

41. The best managers figure out how to get great outcomes by setting the appropriate context, rather than by trying to control their people

42. When one of your talented people does something dumb, don’t blame them. Instead, ask yourself what context you failed to set Are you articulate and inspiring enough about goals and strategies

43. purpose Vision Values Autonomy, mastery purpose… cultural assets

44. Whenever I hear the word culture….

45. Whenever I hear the word culture.. I reach for my revolver Hermann Goering

46. “Culture. The only truly sustainable competitive advantage” Forbes Magazine

47. Building Your Equity Storyboard Shirlaws Annual Client Conference 2012 Follow and contribute to the conversation on Twitter by using our event hashtag #shircc12

48. Hello! Culture & Talent Business Enabler of the Year 2011

49. At Chemistry we want to give everyone the opportunity to be brilliant at work So prepare to be Passionate, Brave & Human

50. Culture – Shirlaws Impact

51. #STAR #PASSIONATE

52. #PASSIONATE

53. 3 Things We’ve Learnt About Talent No.1 It’s The Only Thing That Matters!

54. 3 Things We’ve Learnt About Talent No.2 Be brutally clear what it is to you!

55. 3 Things We’ve Learnt About Talent No.3 Leave nothing to chance!

56. Thank You Roger Philby rogerp@thechemistryg roup.com www.thechemistrygro up.com Tw: @ChemistryGroup