1. Cultural Uses on Brownfields Sites Emeryville Center for the Arts Ignacio Dayrit ▪ Center for Creative Land Recycling (CCLR) ▪ www.cclr.orgwww.cclr.org Background & Description Plan, Schedule & Program Fund Sources Lessons

2. Cultural Uses on Brownfields Sites Emeryville Center for the Arts CCLR Program Areas Technical Assistance to Community Developers Policy & Legislative Research Training for Redevelopment Specialists www.cclr.org 2

3. Eddon Boat, 2004-2009 Gig Harbor, WA Tannery, 2007-? Santa Cruz, CA Geneva Carbarn, 2009-? San Francisco, CA Cultural Uses on Brownfields

4. 4 Emeryville Center for the Arts 1980’s - Emeryville had one of the highest percentages of artists per capita in the nation First to invest in and assisted in redevelopment Looking for a home…

5. Emeryville Snapshot 1920’s - Industrial uses 1970’s - Urban flight –Tax losses - $200k per year –Lost 10,000 jobs Mid-1990’s - Brownfields / economic development –Regained jobs –2,000+ new housing units –Increase in tax increment 2000’s - Quality of Life –Density / Mixed Land uses –Transit & Urban design –Open space and community serving spaces / services 5

6. Arts in Emeryville Percent for Art Program Arts in Public Places program Art education Annual Celebration of the Arts Program

7. The Site

8. Development Schedule 2006 –Site Purchase –Assessment –Seed Funding - City –Schematic Design –Earmark attempts 2008 –Strategic Plan Start –Seed Funding - Pixar 2009 –Strategic Plan Approved 2010 –Center Established –Director hired –Remediation –Design Competition 2011 –Programming 8

9. The Plan 45,000 square feet ◦ $12 million ◦ 2012 construction

10. Programming Art exhibits Artists Salons Performing arts Arts education 10

11. Next Steps Fund raising –Public funds –Corporate citizens –Foundations –Leveraging of public assets Design – 2011-12 Construction 2012 11

12. Lessons Learned Brownfields Role Vision Civic & corporate participation Fund raising / Financing –Remediation –Structure –Operations –Associated uses Synergies Ignacio Dayrit ▪ www.cclr.orgwww.cclr.org Center for Creative Land Recycling (CCLR) ▪ 415.398.1080