1. Crowdfunding Biz Plan Ⓒ minivation 2015 An additional free resource to accompany Crowdfunding Intelligence. www.minivation.co

2. Questions we will address: ●What topics will be talked about? ●What channels will be used? ●When? Ⓒ minivation 2015 Learning outcomes: To understand the update process.

3. www.minivation.co

4. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Vision (innovation) explained with roadmap? Value & impact outlined? Success explained? All risks & implications considered? Sustainability outlined? Length of monopoly given? IP protection explained?

5. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Realistic financial aims outlined? Do these finances match the overall aims? Creativity uncompromised by profit/value generation? Is this ethically & morally a sound plan? Is there clear shared value? Is there an adequate triple bottom line?

6. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Who pays? How much? How often? At what point? Ideal customers profiled? Research methods clarified?

7. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Internal & external partners identified? Have alternatives been researched?

8. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Risks have been identified & justified? Admissible SWOT analysis included? Strategic & operational considerations are detailed?

9. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op What is success to the projects stakeholders? How will it be measured? What is the predicted exit strategy? Is there a realistic exit horizon given?

10. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Are resources & partners linked? Clear & logical processes are outlined? HR needs outlined & sufficiently managed?

11. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op How much will be done? How often will it be reviewed? What channels will be incorporated? Adequate ROI outlined? Methods of measuring impact given? Benefits of strategy chosen are detailed? Tribes have been identified & engaged?

12. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Are seasons accounted for in the plan? Sustainable revenue stream(s) & long term aims are given? Are the three cash flows presented? Have accountancy costs been researched?

13. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Internal needs have been identified? Chronology of needs presented? Suppliers are identified & costed?

14. Ⓒ minivation 2015 ResourcesModel Aims Customers Partners Finance Marketing OperationsSuccessControl Op Is the model aligned with the vision & the aims? Is it a credible model for this opportunity? Have alternatives been considered & reflected on? Explicit reasoning for the chosen model presented?

15. www.minivation.co

16. Ⓒ minivation 2015 ISBN: 978 1907 794 988 Available now.

17. Copyright © minivation 2015 (except where designated Creative Commons) Published by: minivation, Unit 27 City Business Centre, Winchester, SO23 7TA, UK. Telephone +44 (0) 1962 866 753 Email: ideas@minivation.co Homepage: www.minivation.co All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except under the terms of the Copyright, Designs and Patents ACT 1988 or under the terms of a license issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London, W1T 4LP, without the permission of the Publisher. Requests to the publisher should be addressed to: License minivation, Unit 27 City Business Centre, Winchester, SO23 7TA, UK or emailed to ideas@minivation.co Designations used by companies to distinguish their products are often claimed as trademarks. All brand names and product names used in this book are trade names, service marks, trademarks or registered trademarks of their respective owners. The Publisher is not associated with any product or vendor mentioned in this book. DISCLAIMER: Whilst the information herein is supplied in good faith, no responsibility is taken by either the publisher or the author for any damage, injury or loss, however caused, which may arise from the use of the information provided.