1. New Mexico WUI Summit Re-Energizing Community Wildfire Response March 31-April 2, 2016 Silver City, NM

2. The Old Dog… The New Tricks  Strategies and Paradigm Shifts for Sustaining Community Momentum in Prevention –Based Programs

3. Where Were We?  “Seems Like Only Yesterday…”  1985 WU Fires  Novelty of New Programs  Red Rock-Green Rock  Firewise  Community/Agency Partnerships  Singular Objective  “Defensible Space”  “Sleep Aids”

4. What is (or Could Be) Different?  Social Media  Sales Strategies  Multi-Use Benefits  Attachment to Current Values/Issues  Reduced Participation  Treatment Alternatives  New Information./Science  Definitions/Terminology

5. Wildland Urban Fire  WU Fire is not a place…  It is a set of conditions

6. Social Media  Smart Phone Technologies  Apps  Mapping/GPS  Text  Internet  Skype  Facebook  Instagram

7. Sales Strategies  Buy One, Get One  “Bang for the Buck”  “Amazon” and “Craigslist” Models  On-Line Activity/Functionality  Remote Activity (Telecommuting)  Distance Learning  Skype  Entertainment Value

8. Multiple Use  Wildfire Loss Prevention  Home Ignition Zone Concepts  Forest/Ecosystem Health  Climate Change Influences  Resource/Value Protection  Investment/Monetary Value  Eco-Tourism

9. Multiple Values Approach  Ignition Resistance  Property Value  Insurance & ISO Ratings  Neighborhood Relationships  Ecologies  Multiple Benefits of Treatment/Actions  Time  Safety!!

10. Do No Harm Incremental Ignition Resistance Function Aesthetics Emotional

11. Connectedness (The Stardust Effect)  Part of the Community  Part of the Program/Effort  Connected to a Cause  Connected to Something “Bigger ”  “We are part of this universe; we are in this universe, but more important than both of those facts is that the universe is in us.”  -Neil DeGrasse Tyson-

12. Belonging  Starfish Effect  Shared Values  Self-Worth  “We abuse land because we regard it as a commodity belonging to us. When we see land as a community to which we belong, we may begin to use it with love and respect.”  -Aldo Leopold-

13. Paradigm Shifts

14. New Definitions  Ignition Resistant Zone  Wildland-Urban Ignition Area  Vs.  Defensible/Survivable Space  Clearance  Interface

15. Perspective  Ecologically Appropriate Management of Wildfires at Reduced Costs  With or Without Climate Change, We Have a Problem  Re-introduction of Fire Into Residential Areas  Majority of Structural Losses in Wildfires Are Due to Low Intensity Fire

16. Ignition Resistance  Homes, structures & communities in and/or effected by the WUI need to be designed to survive a wildfire with no intervention  How people occupy their homes may influence HIZ recommendations  Understanding basic fire physics and how homes ignite is a critical component of motivation

17. Paradigm Shifts  Evacuation vs Shelter-In Place  Resource Management  Infrastructure  Insurance/Loss Reduction  Forest Health  Firefighter Strategy & Tactics  AND…….

18. Paradigm Shifts  Firefighter Safety  Public Safety

19. Compatibility  Fire-Adapted Communities  Fire-Dependent Ecosystems  Influence of Connectedness  Becoming More ‘Awake’  Relationship Between HIZ and Suppression

20. We need to change the paradigm regarding home ignitions one home at a time in spite of a continuation of failed national wildfire policy.

21. Thank You!