1. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

2. Taking service enrollment digital and mobile Pranav Joshipura | Director, Provider Product Development, Chamberlin Edmonds Aditya Ghule | Product Marketing Manager, Adobe

3. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 3 Experience is the new brand Cross-channel, personalized, just-in-time product purchase Check account statement, deposit checks anytime, anywhere

4. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 4 How many of you have recently applied for a mortgage loan?

5. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 5 Aditya Ghule Product Marketing Manager, Adobe ghule@adobe.com https://www.linkedin.com/in/aditya-ghule-59bb7710

6. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Taking service enrollment digital and mobile 6 1 | Welcome and Overview 2 | Experience driven digital service enrollment 3 | Chamberlin Edmonds improves the patient experience 4 | Wrap up and Q&A

7. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 7 Forms & documents are critical but ignored parts of the brand experience AWARENESS CONSIDERAPPLY

8. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 8 Customer preferences are shifting to multiple channels Source: CEB 2010, 2013, 2015 Customer Experience Surveys

9. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 9 But In-person channels are still prevalent for complex service enrollment Source: CEB 2015 Customer Experience Survey

10. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 10 71.8M non-office-based mobile workforce by 2020 1 72% Experience driven digital enrollment powered by mobile workers 72% of the US workforce will be “mobilized” by 2020 1 1 Source: IDC US Mobile Worker Forecast, 2015 - 2020

11. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 11 Today’s service enrollment challenges Broken user experience on mobile Reliance on paper due to complexity Reduced flexibility for updates

12. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Three key takeaways 12 Mobilize employees to acquire your offline customers for complex enrollments Maximize adoption of digital forms by focusing on user experience Reduce time to market by choosing extensible, scalable digital solutions

13. PROPRIETARY & CONFIDENTIAL Pranav Joshipura Director, R&D Engineering, Change Healthcare pjoshipura@chamberlinedmonds.com https://www.linkedin.com/in/pjoshipura 03/20/2016 13

14. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL 750,000 PHYSICIANS 105,000 DENTISTS 60,000 PHARMACIES 5,000 HOSPITALS 1,200 PAYERS (GOVERNMENT & COMMERCIAL) 600 VENDOR PARTNERS 450 LABS ENABLING SMARTER HEALTHCARE

15. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL CONNECTING 200+ MILLION PATIENTS $1.2 TRILLION ANNUAL CLAIMS VALUE 8+ BILLION TRANSACTIONS PER YEAR ENABLING SMARTER HEALTHCARE

16. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL In 2014: $1.3 billion in cash remits to client hospitals $130 million in cash payments to patients 352,000 applications submitted Who is Chamberlin Edmonds? Purchased by Change Healthcare in 2010 Industry leader in on-site eligibility and enrollment services 340 clients nationwide and local experience 900 professionals serving patients nationwide Technology-enabled services yield greater returns 16

17. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Key Stakeholders 17 Hospitals rely on us for Screening and submitting patient applications Tracking through processes and regulations Obtaining high rates of successful outcomes Patients rely on us for Securing vital healthcare coverage Assistance with complex enrollment process

18. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Screen & Interview Obtain Signatures Manual Paper-based Enrollment 18 Enter Referral Review Referral Travel to Patient Screen & Interview Return to Office Prepare Forms Copy Evidence Return to Patient Obtain Signatures Create App in back-end system Update Scorecard Update Visit & Notes Print Coversheets Collate Coversheets Validate Scan Scan Application Complete Medicaid / Disability App Return to Office Update Application Average Time Per Accepted Patient = 71 minutes

19. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Business Case 19 Revenue growth through improved patient and hospital experience  Increase in application approval rates  Shorter application-to-remittance cycle Multi-million $ EBITDA impact in direct labor savings through:  Digitization of forms related processes  Elimination of manual data entry

20. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Solution History In-house desktop based solution Inconvenient for field usage Expensive upkeep Commercial off-the-shelf mobile app framework Broken user experience Slow rendition time Poor application performance

21. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Comprehensive digital enrollment solution 21 Legacy systems integration Electronic signature Referral Management Patient screening Dynamic form management Electronic evidence capture Data integrity controls

22. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Familiar forms on a tablet interface 22

23. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Electronic signatures & document attachments 23

24. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Average Time Per Accepted Patient = 40 minutes (46% decrease) Average Time Per Accepted Patient = 71 minutes Screen & Interview Obtain Signatures New healthcare representative journey 24 Enter Referral Review Referral Travel to Patient Return to Office Prepare Forms Copy Evidence Return to Patient Create App in back-end system Update Scorecard Update Visit & Notes Print Coversheets Collate Coversheets Validate Scan Scan Application Complete Medicaid / Disability App Return to Office Update Application Referrals and forms loaded Fill electronic forms offline Sync electronic forms

25. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Results 25 SCALEABLE 2 to 46 users in one month IMPACTFUL 19,000 screenings since inception PRODUCTIVE 46% decrease in average processing time EFFICENT 16 hours in labor savings per day

26. PROPRIETARY & CONFIDENTIAL CHANGE HEALTHCAREPROPRIETARY & CONFIDENTIAL Next steps: Expansion and remote screening 26  2  34 states by end of 2016  New service: Motor Vehicle Accident  Remote eligibility screening Delivering Patient Advocacy

27. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Three key takeaways 27 Mobilize employees to acquire your offline customers for complex enrollments Maximize adoption of digital forms by focusing on user experience Reduce time to market by choosing extensible, scalable solutions

28. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 28 Experience driven digital service enrollment Reach more clients faster Boost Conversion Reduce Costs

29. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 29 Self-service for less complex enrollment transactions Source: CEB 2015 Customer Experience Survey

30. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 30 Streamlined Self-Service Enrollment Journey Find application Fill & sign application Evaluate application Create eligibility determination letter Evaluate & optimize program success Measure Respond Process Fill Find Streamline self-service experience on mobile, improve accessibility and turnaround times

31. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 31 Call to action 1.Identify your complex service enrollment transactions for digital delivery 1.Learn more: adobe.com/go/aemforms 1.Read Chamberlin Edmonds Case Study for best practices

32. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

33. Win an Oculus Rift VR Set! Pick up a prize game ballot at the Connected Experiences station in the Adobe booth.

34. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. Q&A 34 Pranav Joshipura pjoshipura@chamberlinedmonds.com LinkedIn:https://www.linkedin.com/in/pjo shipura Aditya Ghule ghule@adobe.com LinkedIn: https://www.linkedin.com/in/aditya- ghule-59bb7710

35. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.