1. Using Social Media to Promote Your ACFE Chapter 23 rd Annual ACFE Fraud Conference & Exhibition Orlando, Fla. June 17, 2012

2. Agenda Where Should I Be on Social Media? How Can I Get the Most Out of It?

3. Where is the ACFE & Where Could I Be? LinkedIn Facebook Twitter YouTube ACFE Insights Blog FraudInfo Blog

4. It Really Does Work: Followers o Hone Your Tone

5. It Really Does Work: Impressions o one Your Tone

6. It Really Does Work: LinkedIn Group Members o Hone Your Tone

7. How Can I Use Social Media? o Promote events, news, photos, meetings o Network with other chapters, share ideas o Connect with people interested in your chapter o Find speakers and subject matter experts

8. Best Post Practices o Hone Your Tone o Social Media Netiquette o Use Keywords o Give a Call to Action o Be Interactive o Edit/Reread

9. Questions Contact Information: Mandy Moody ACFE Social Media Specialist mmoody@acfe.com