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DANIELLE BELLIVEAU NOMI CUNEO GREG EDELSWARD BRAD SAVELSON JUSTIN YOUNG APRIL 4, 2014
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What are we? Business Strategy Management Structure Staff Location
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Inbound & Outbound Sales High profit, low margin Youth sports are becoming increasingly expensive Online sales are the overwhelming choice of consumers Low overhead of running an e- commerce store Warehouse Rental Warehouse space if valuable Distributors will pay for the space they would process anyways
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Leagues & Organizations Retailers Individuals Middle class Dual income family More than one child participating in sports
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Sales E-commerce In Bound Out Bound League & Organization Sales Warehouse Rental Distributor Rental Retailer Rentals Shipping & Receiving
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Registration costs of sporting leagues & equipment is rising 5,000 sporting goods businesses in North America 1 Account for $413M of Canadian GDP 2 Few barriers to enter the industry Market demand subject to change 1 http://www.prweb.com/releases/2014/01/prweb11523714.htm 2 http://www.ic.gc.ca/eic/site/026.nsf/eng/h_00078.html
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Our Merchandise: Drive our trucks to Canadian distributors to load merchandise Deliver discounted merchandise to our facility Hold equipment at our facility until sold Merchandise of renters: Distributors drive their trucks to our facilities to store equipment and apparel Unload the product and we store it at our facilities When retailers/distributors require their product, they can come and load their trucks with their stored products
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Cold calling leagues & arenas Create database of names & emails 15% off first purchase Social media & email blasts Online sales via website & social media
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Strengths Cost leadership Business to Business & Business to Customer Weaknesses Dependent on closeout deals New business owners Limited forecasting Opportunities Provide products for additional sports Create a mobile app for purchases & promotions Threats Large competition from already established companies Change in market demand
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Break-Even Analysis Product Fixed cost $ 50.00 Selling Price $ 100.00 Average Percent Variable cost7% $ 3.50 Estimated monthly Fixed cost. $82,138.00 Break Even (example)851.2
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Investors Wanted
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