1. Thinking About Psychology: The Science of Mind and Behavior Charles T. Blair-Broeker Randal M. Ernst

2. Forgetting and Memory Construction Module 19

3. Information Processing Model Encoding - getting information into the memory system Storage - the retaining of encoded information over time Retrieval - getting encoded information out of memory storage

4. Forgetting as Encoding Failure Module 19: Forgetting and Memory Construction

5. Encoding Failures People fail to encode information because: –It is unimportant to them –It is not necessary to know the information –A decrease in the brain’s ability to encode

6. Which is the Right Penny? (From Nickerson & Adams, 1979)

8. Forgetting as Storage Failure Module 19: Forgetting and Memory Construction

9. Hermann Ebbinghaus (1850-1909) German philosopher who did early memory studies with nonsense syllables Developed the forgetting curve, also called the “retention curve” Use it or lose it?

10. The Forgetting Curve (Adapted from Ebbinghaus, 1885)

11. Forgetting Curve The forgetting curve hypothesizes the decline of memory retention in time. This curve shows how information is lost over time when there is no attempt to retain it. A related concept is the strength of memory that refers to the durability that memory traces in the brain. The stronger the memory, the longer period of time that a person is able to recall it. A typical graph of the forgetting curve purports to show that humans tend to halve their memory of newly learned knowledge in a matter of days or weeks unless they consciously review the learned material.memory braingraphforgetting

12. Permastore Memory Long-term memories that are especially resistant to forgetting and are likely to last a lifetime Old phone number, old street address

13. Forgetting as Retrieval Failure: Interference Module 19: Forgetting and Memory Construction

14. Interference A retrieval problem when one memory gets in the way of remembering another Two types of interference: –Proactive interference –Retroactive interference

15. Proactive Interference The disruptive effect of earlier learning on the recall of recently stored information An older memory disrupts a newer memory

16. Retroactive Interference The disruptive effect of new learning on the recall of previously stored information A newer memory disrupts an older memory

17. Forgetting as Retrieval Failure: Motivated Forgetting Module 19: Forgetting and Memory Construction

18. Repression Part of Freud’s psychoanalysis Process of moving anxiety-producing memories to the unconscious Supposed means of protecting oneself from painful memories Not well-supported by research; stressful incidents are actually more likely to be encoded

19. Memory Construction Module 19: Forgetting and Memory Construction

20. Memory Jigsaw Analogy Memories, rather than being like a video tape, are formed as bits and pieces. People may retrieve only some of the pieces of the memory

21. Elizabeth Loftus (1944- ) Does research in memory construction Has found that subjects’ memories vary based on the wording of questions Demonstrated the misinformation effect

22. Misinformation Effect Incorporating misleading information into one’s memory of an event Affects eyewitness testimony

23. Memory Construction: Children’s Recall Module 19: Forgetting and Memory Construction

24. Children’s Testimony on Abuse Research has shown children’s testimony to be unreliable Children are very open to suggestions As children mature their memories improve

25. Accurate Interviewing Methods To promote accuracy with children’s testimony the interviewer should: –Phrase questions in a way the child can understand –Have no prior contact with the child –Use neutral language and do not lead or suggest answers

26. Memory Construction: Recovered Memories Module 19: Forgetting and Memory Construction

27. The End