1. 0 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. The Japan Electrical Manufacturers’ Association

2. 1 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. What is JEMA? Association of the electrical manufacturing companies Established in 1948 Over 270 membership companies Wide coverage of products by member companies - power & industrial apparatus - home electrical appliances (-> see next page)

3. 2 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. 1. Power & Industrial Systems - Boilers and turbines for power generation - Motors and generators - Stationary electrical machines - Switchgear and controlling equipment - Switching devices - Engineering and services - Motor driven devices 2. Nuclear Energy Systems - Nuclear power plants - Accelerator systems Products

4. 3 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. Products 3. Home Electrical Appliances - Living environment and cooling/heating related equipment - Home comfort and air conditioning - Kitchen devices - Beauty and personal hygiene - Home automation systems 4. Renewable Energy - Photovoltaic systems - Wind turbine energy systems - Fuel cell power systems, etc

5. 4 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. Organization General Assembly Auditors Senior Advisors Chairman Executive Vice Chairman President Senior Vice President Directors Board of Directors Financial Affairs Middle-scale Manufacturers Engineering Home Electrical Appliances Global Environmental Protection Power & Industrial Systems Industrial Components & Automation Nuclear Energy Systems New and Renewable Energy Systems Steering Committees *There are over 400 lower committees belonged to steering committees.

6. 5 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. Main Activities Leadership - Planning and promoting measures and policies for the sustainable development of the electrical machinery industries - Statistical and market studies etc. Innovation -Cooperating with and supporting technological R&D at the national level -Promoting energy efficiency / environmental issues etc. Globalization -Promoting international standardization and compliance assessment activities -Addressing trade issues -Promoting international exchange etc.

7. 6 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. Mexican Electricity Market Research (1) - Objective: to have a better understanding of Mexican electricity market and exchange the view for future - Organized Working Group* under Power & Industrial Systems Department *Members: Mitsubishi Electric, Toshiba, Babcock-Hitachi, Fuji Electric, Hitachi, IHI, Kawasaki Heavy Industries, Meidensha, Mitsubishi Heavy Industries - Planning to send our delegation from Japan to Mexico during 21 - 25 October 2013 - Member of delegation: JEMA (2), METI, Mitsubishi Electric, Toshiba, PricewaterhouseCoopers (2)

8. 7 Copyright © 2013 The Japan Electrical Manufacturers' Association All Rights Reserved. Gracias / Arigato !