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3.02 Entrepreneurship and the Entrepreneurial Process Objective 3.02 Objective 3.02 Understand the entrepreneurship and the entrepreneurial process.
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Entrepreneurship The process of starting and running one’s own businessThe process of starting and running one’s own business
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Entrepreneur An entrepreneur is an individual who undertakes the risk associated with creating, organizing, and owning a business
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Steps in the Entrepreneurial Process 1.Discovery 2.Concept Development 3.Resourcing 4.Actualization 5.Harvesting
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Steps in the Entrepreneurial Process 1. Discovery: The stage in which the entrepreneur generates ideas, recognizes opportunities, and studies the market Consider your hobbies or skills Consider consumer needs and wants Conduct Surveys and questionnaires Study demographics
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Steps in the Entrepreneurial Process 2. Concept Development: –Develop a business plan: a detailed proposal describing the business idea –Choose business location –Will a patent or trademark be required?
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Steps in the Entrepreneurial Process 3. Resourcing : The stage in which the entrepreneur identifies and acquires the financial, human, and capital resources needed for the venture startup, etc Identify potential investors Hire employees Apply for loans, grants and assistance
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Steps in the Entrepreneurial Process 4. Actualization: The stage in which the entrepreneur operates the business and utilizes resources to achieve its goals/objectives. $$ Grand Opening $$ Day-to-Day Operations
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Steps in the Entrepreneurial Process 5. Harvesting: The stage in which the entrepreneur decides on venture’s future growth, development, or demise
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Steps in the Entrepreneurial Process 5. Harvesting: What is your 5-year plan? Consider Expansion: Possibly add multiple locations Providing different products/services What is your 10-year plan? Will you go public ? NYSE or NASDAQ
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