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Libraries and Economic Recovery: Supporting Entrepreneurs An Infopeople Webinar presented by Joan Frye Williams and George Needham November 16, 2011.

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Presentation on theme: "Libraries and Economic Recovery: Supporting Entrepreneurs An Infopeople Webinar presented by Joan Frye Williams and George Needham November 16, 2011."— Presentation transcript:

1 Libraries and Economic Recovery: Supporting Entrepreneurs An Infopeople Webinar presented by Joan Frye Williams and George Needham November 16, 2011

2 Photo by Chuck O’Shea

3 Today’s entrepreneurs

4 Remember the social entrepreneurs

5 Entrepreneurs ≠ “small business”

6 Why target this group?

7 Strengthens the local economy

8 Increases the tax base

9 Garners bi-partisan political support

10 Cultivates a growing audience

11 Creates allies and advocates

12 Demonstrates return on investment

13 Libraries and entrepreneurs: a good match

14 Overcome the stereotype

15 Spend time in the community

16 Establish personal contacts

17 Introduce this community to itself Yr Hometown

18 Ask the right questions

19 Demonstrate local knowledge

20 Rethink your work spaces

21 Build accessible collections

22 Support their use of modern office tools and technologies

23 Think “research,” not “reference”

24 Rebrand around innovation

25 Train everyone as a first responder

26 Design for predictable situations

27 Predictable: Getting started

28 Predictable: Sizing up the competition

29 Predictable: Pricing the product

30 Predictable: Paying business taxes

31 Predictable: Protecting intellectual property

32 Predictable: Communicating with customers

33  Setting up a home office  Time management tips for solo workers  How to prepare a successful bid  Using Etsy and eBay as distribution channels  Using Facebook and LinkedIn to reach customers  Preparing for licensing and bonding Focus programs on applied problem solving

34 Partner for maximum effect

35 Take credit for your successes

36 Stay in touch

37 And stay in touch with us! hello@georgeandjoan.com


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