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Groundwater, poverty & development conference Louise Shaxson, DEGRP Programme Manager/Impact Lead ODI, Friday 28 November 2014 Planning for impact: the DEGRP approach
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Lets start with comms… 2
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Disseminate 3
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Don’t forget the messenger! 5
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But before you think about your comms strategy… 6
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What brokering role(s) could you play? 7
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But before you think about your brokering roles… 8
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What a policymaking process looks like What’s your theory of change? Where do you want to see change happening? For each of your stakeholders, what changes would you… …expect to see? …like to see? …love to see? 9
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But before you think about how to support change… 10
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Map all your stakeholders Use an AIIM matrix 11
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Four steps: 1. Map your stakeholders 2. Develop your theory of change 3. Understand what brokering role(s) you could play to effect that change 4. Develop your comms strategy to support your brokering activities 12
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Some helpful links www.degrp.sqsp.com/impact www.roma.odi.org 13
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The DFID-ESRC Growth Research Programme (DEGRP) aims to fund world class scientific research on issues relating to inclusive economic growth in Low Income Countries (LICs), with high potential for impact on policy and practice. The views presented here are those of the speaker, and do not necessarily represent the views of DEGRP or our partners. 203 Blackfriars Road, London, SE1 8NJ T: +44 207 9220 300 Website: www.degrp.sqsp.com Twitter: @degrp_growth l.shaxson@odi.org.uk
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