1. Session #14I Increase Your Database IQ … and Make it Work for You!

2. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 2 Presenter Michael Tritthart  Tech Coordinator at Plano, Texas  Full time instructor/webmaster  Investor in Little Rock, Arkansas and Fairfax, Virginia Market Centers  KWU International Master Faculty  Has enhanced over 4,500 websites for real estate agents  www.michaeltritthart.com

3. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 3 Increase Your Database IQ Truth Your database is the engine that drives your business.

4. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 4 Increase Your Database IQ Make Your Database Work for You 1.Build and feed your database 2.Clean up your database 3.Organize your database systematically 4.Automate your database activities 5.Be aware of database do’s and don’ts

5. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 5 1. Build and Feed Your Database Consolidate your contacts in one place

6. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 6 1. Build and Feed Your Database Use the eEdge Custom Import Template

7. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 7 1. Build and Feed Your Database Your Sphere of Influence Inner Circle

8. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 8 1. Build and Feed Your Database Your Sphere of Influence Hidden Circles

9. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 9 1. Build and Feed Your Database Lead Sources Customer service providers (Mike Brodie) PTO or parents of your child’s friends/teammates (Carolyn Thompson & Todd Kough) Fellow members of volunteer organization (Juli Lieberman Clifford) Neighborhood events (Tommy Thompson)

10. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 10 1. Build and Feed Your Database More Lead Sources Open house visitor registration on iPad (Kris Reid Coutant) Facebook ads (Caroline Simmons) Send property inquiry callers to eEdge website (Christina Sanchez Hood) Comments on your Facebook posts (Carolyn Thompson)

11. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 11 2. Clean Up Your Database 1.Verify that information is current 2.Complete missing information 3.Combine duplicates

12. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 12 2. Clean Up Your Database How to fill in the blanks

13. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 13 3. Organize Your Database Systematically Strategic Model for Generating Leads and Building Relationships Your Strategy— Generate Leads and Move People into Your Inner Circles

14. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 14 3. Organize Your Database Systematically Strategic Model for Generating Leads and Building Relationships Everyone in your Met Group first goes into an 8 x 8 program

15. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 15 3. Organize Your Database Systematically Strategic Model for Generating Leads and Building Relationships Next, put Met Group on a 33 Touch program

16. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 16 3. Organize Your Database Systematically Strategic Model for Generating Leads and Building Relationships Put your Target Group on a 12 Direct program

17. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 17 3. Organize Your Database Systematically Break out your contacts into groups 8 x 8 Buyers 8 x 8 Sellers 33 Touch 12 Direct

18. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 18 3. Organize Your Database Systematically Create groups in eEdge myContacts

19. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 19 3. Organize Your Database Systematically Import contact groups into eEdge 8 x 8 Buyers

20. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 20 4. Automate Your Database Activities Contact Management System Marketing plans Marketing materials Dashboard Contact information Contact history Reminders Email integrationLead sourcing Lead tracking Transaction management

21. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 21 4. Automate Your Database Activities

22. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 22 myLeads myContacts myMarketing myTransactions 4. Automate Your Database Activities Easy to retrieve, edit and add contact information and history Integrates contact database with lead capture, marketing activities and sales transactions Prioritizes your activities and prompts you when it is time to complete them

23. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 23 5. Database Do’s and Don’ts Do 1.Immediately put new contacts on touch programs. 2.Hold your database accountable; track the source of your leads. Don’t 1.Send spam. 2.Delete anyone from your database until it’s large enough to warrant it.

24. BREAKOUT CLASS TITLESLIDE Increase Your Database IQslide 24 To download a free copy of this presentation, go to www.familyreunion.kw.com/downloadswww.familyreunion.kw.com/downloads or go to MichaelTritthart.comMichaelTritthart.com Downloads

25. Thanks for being here! Session #14I Submit your breakout feedback electronically! Scan the QR code (Also located on signage outside of this room) Type in the QR ID # Provide your feedback! Don’t have a smartphone? Visit http://familyreunion.kw.com/breakout-surveyhttp://familyreunion.kw.com/breakout-survey