1. Supporting Materials

2. Evidence DEFEATS Doubt DDemonstrations EExamples FFacts EExhibits AAnalogies TTestimony SStatistics

3. Demonstration “a practical exhibition and explanation of how something works or is performed”

5. Examples Serve as verbal illustrations to an oral message Make your points more concrete and clear

6. Examples According to Dr. Smith, the benefits of meditation are numerous.

7. Examples According to Dr. Smith, the benefits of meditation are numerous. For example, meditation has been shown to boost the immune system, lower blood pressure, and improve emotional balance.

8. Facts and Statistics Facts: statements that can be independently verified Stats: numerical facts Repeatedly confirmed by numerous sources Both add credibility to your speech

9. IMPORTANT: Any fact or statistic you use should be consistent across a variety of reputable sources

13. Exhibit “a physical form of evidence used to demonstrate, show, depict, inform or teach relevant information to the viewer”

15. Analogy “a comparison between two things, typically on the basis of their structure and for the purpose of explanation or clarification”

17. Testimony Citing the opinions or conclusions of other people or institutions to clarify, support and strengthen a point

18. Three Types of Testimony Expert: comes from people who are qualified by training or experience Lay: comes from people who have first-hand experience Prestige: comes from a respected public figure (not necessarily an expert)

19. X

20. Narratives Stories that illustrate ideas Humans are natural storytellers Helps to draw your listeners into your message

21. Narratives Heather Lerch had her whole life ahead of her. Just 19 years old, the young woman had recently graduated from Tumwater High School. Heather was on her way home from work on the night of February 23, 2010. While driving she was reading and sending text messages on her cell phone. She was just 3 miles from her house. The texting and driving caused Heather to became distracted. She then lost control of her vehicle and drove through a guardrail. The impact caused the driver’s side door to collapse several feet inside the vehicle. Heather died instantly.

22. The Evidence Three-Step 1.Cite the author and/or source of the information 2.Present the evidence (fact, statistic, etc.) 3.Restate the evidence in your own words, explain the relevance

23. The Evidence Three-Step 1.According the the American Medical Association… 2.One in four people who start smoking today will die from a smoking related disease. 3.This means that if you start smoking today, you have a 25% chance of dying from a smoking related disease. It is not worth it.

24. Evidence DEFEATS Doubt DDemonstrations EExamples FFacts EExhibits AAnalogies TTestimony SStatistics