2.  Keep your commercial short! Less than 1 minute.  Remember you are trying to sell a Pizza Restaurant.  Create RESTAURANT NAME, LOGO and SLOGAN to use in your commercial.  Incorporate music (background music, jingle, etc)  Establish a price, and promotion (mention this ad and get 10% off, every Tuesday buy one get one free, etc)

3.  Testimonial: Someone bears a testimony about a product. Testimonial  Story line: A story is told to convince you to buy the product. Story line  Demonstration: 2 Types ◦ Demonstration: a whole bunch of products Demonstration ◦ Demonstration: how to use the product (Infomercial). Demonstration  Analogy: Creates a feeling and associates it with the product so you will buy it. Analogy

4.  Final product must be turned in with a DVD, CD, VHS, Flash Drive, or e-mail.  Label product with everyone’s first and last name.

5.  Time (Less than 1 minutes 25 points  Selling pizza product 25 points  Restaurant Name, Logo, and Slogan25 points ◦ Turn this in on a separate piece of paper. ◦ Also include these items in your commercial.  Incorporate Music 25 Points  Establish Price and Promotion 25 Points  Creativity25 Points  Selling to target audience.25 Points  Assignment is labeled with 25 points first and last names, AND type of commercial (testimonial, demonstration, story line, analogy) 200 Points TOTAL!!! EXTRA CREDIT: Will be given for editing.