1. Delighted with Europe Eastern Netherlands Roadshow 15 may -30 may 2009

2. Delighted with Europe Why? What and how? Where? Whom? Lessons Learned

3. Why on tour? To create awareness of the results of the European subsidies with the inhabitants of Eastern Netherlands To make the public more conscious of the European Union in general

4. What and how? A selection of twenty project- executors who tell their own story about their projects in film, interview and demonstrations Message in theater and music: European money counts, for every good idea money is always avalaible

5. 20 project movies

6. Interactive songshow

7. Exhibition

8. Interviews

9. Debating game

10. European money counts!

11. Balloon contest

12. Wheel of fortune

13. Delighted with Europe tent

14. Delighted with Europe song

15. Where? Downtown six cities in the Eastern Netherlands Nijmegen, 15 may Doetinchem, 16 may Deventer, 19 may Zutphen, 26 may Enschede, 28 may Arnhem, 30 may

16. Whom? for all inhabitants, children, youngsters, adults and senior citizens

17. Results Roadshow

18. Free Publicity local and regional television and radio local press national radio national television belgium television

19. Reactions of public taken by surprise conversation discussion is this about the elections? fun, winning small prices

20. lessons learned: good story telling by project executors, is authentic and builds credibility tell your message in common language no political message interactive and fun original and surprising: attracts media

21. Lessons learned : improvement difficult to ‘seduce’ public to come inside the tent more commitment from programmanagers better customer relationship it is not the communication consultant’s “ party”

22. We are delighted with Europe