1. Facebook for Churches Intermediate Level Presented by Stan Fetting Crossover Operations Manager NOTE: We will not be using your video so just use audio. You will be able to see our screen and you can also use the Chat function to ask questions. If possible we enable mic’s to let people introduce themselves and talk about their church context. When you first join it would be great if you used the Chat feature to tell us where you are from and also to ensure that you use your name as your ID

2. “Churches don’t have a choice on whether or not to DO social media, their choice is how well they do it.”

14. TURNING FACEBOOK INTO A WEBSITE Enable users to learn as much as they can from within your FB page rather than lose them. Allow people to interact with your through your FB page.

15. TURNING FACEBOOK INTO A WEBSITE Tabs: Events – [Eventbrite] Newsletters – [Mailchimp] Other social media – [Instagram, Twitter] YouTube channel Podcasts Squeeze/Landing page – [Pagemodo, Instapage] Surveys

16. TURNING FACEBOOK INTO A WEBSITE How to create tabs: Create tabs from within your Page manager. Use 3 rd party apps like Pagemodo or Woobox, Tabsite, Heyo, Social Go.

17. TURNING FACEBOOK INTO A WEBSITE 2. Use Facebook live

18. GREAT EXAMPLES OF FACEBOOK PAGES NewSpring Baptist North Point Community Church Willow Creek Community Church Church of the Highlands

19. PUTTING YOUR MONEY WHERE YOUR MOUTH IS: Facebook ads Facebook Post Boost

20. USEFUL LINKS http://sproutsocial.com/insights/facebook- advertising-guide/ https://adespresso.com/academy/guides/f acebook-ads-beginner/