1. Business Analyst Web App and ArcGIS Online Anna Hou Julia Holtzclaw

2. What is Esri Business Analyst? With Business Analyst, you can: - Analyze trade areas - Identify new store locations - Find new customers - Refine marketing messages - Evaluate sites - Reveal untapped markets Available as a Web Application, a Desktop application, a Mobile application and a Server application that allow users to perform site selection, market planning, customer segmentation analyses. http://doc.arcgis.com/en/business-analyst/web/welcome.htm

3. Esri Business Analyst Web App A web-based solution that provides demographic, consumer spending and business data information in map and report form https://bao.arcgis.com

4. Esri Business Analyst Web App Requires an ArcGIS Online Organization Account

5. Esri Business Analyst Web App Requires an ArcGIS Online Organization Account Premium item purchased separately

6. Esri Business Analyst Web App Requires an ArcGIS Online Organization Account Premium item purchased separately Consumes credits

7. Esri Business Analyst Web App Requires an ArcGIS Online Organization Account Premium item purchased separately Consumes credits - Color Coded Maps - Smart Map Search - Reports - Geocoding

8. Get Started Enter an address or lat/long Select a geography Draw a polygon Upload files Excel files Zipped shapefiles

9. Sharing to ArcGIS Online Share sites Share a web map Share reports

10. Demo Uploading data and creating sites

11. Standard Reports Business: details about business and employees in the area Consumer Spending: what consumers spend money on Demographics: population trends and changes Maps: - Traffic count profile maps: identify information about number of vehicles on street and traffic patterns - Site maps: display location and standard reference information Market Potential: consumer preferences Tapestry Segmentation: description of neighborhoods Types of reports http://doc.arcgis.com/en/business-analyst/web/reports.htm

12. Standard Reports Reports can be run in PDF, Excel or both formats except for map reports which are PDF only Handy tooltips Reports are saved in My Content > My Reports > Ordered Reports Run Reports http://doc.arcgis.com/en/business-analyst/web/run-reports.htm

13. Standard Reports Workflow: 1. Go to Reports tab 2. Select Run Reports 3. Select the site(s) that you would like to run the reports on 4. Under Add Reports, click Add next to the standard Esri report 5. Click Run Now or Run All (Run All can be used if there are multiple sites) 6. A link to open report will appear after it has completed. Reports are also saved in My Content > My Ordered Reports Example http://doc.arcgis.com/en/business-analyst/web/run-reports.htm

14. Demo Standard Report

15. Custom Reports Report Builder With the March update of ArcGIS Online and BAO, the ability to build custom reports was added Create custom report templates using Esri standard reports, shared reports from other members, and data browser variables Custom reports can be saved and shared with other members of your organization http://doc.arcgis.com/en/business-analyst/web/build-reports.htm

16. Custom Reports Report Builder Reports run with custom template are saved in My Content > My Reports > Custom PDF Map Reports Templates are saved in ArcGIS Online in the folder called Report Templates within My Content - This is for sharing the templates to other members http://doc.arcgis.com/en/business-analyst/web/build-reports.htm

17. Demo Custom Report

18. Questions?