1. LET’S GET #SOCIAL! INTEGRATING SOCIAL MEDIA INTO YOUR CHAPTER ZULAY MILLAN, CPPO, CPPB, FCCM CARRIE WOODELL, MPA, CFCM, CPPO, CPPB, C.P.M.

2. THE SOCIAL WEB REVOLUTION

3. TOPICS FOR DISCUSSION Navigating the social network Governance considerations Resources for content deployment Growing and managing your presence

4. NAVIGATING THE #SOCIAL NETWORK

5. # GetSocial

6. #GOVERNANCE CONSIDERATIONS  How will we handle administratively?  What is our strategy?  How large of a presence do we want?  Should we create committee?  Should we adopt a policy?  Delegation of administrative rights

7. WHERE DO I #BEGIN?  Establish account(s)  Administrative rights  Establish controls

8. BUILDING YOUR #PRESENCE

10. #DECISIONS FACEBOOK: PAGE VS. GROUP

11. FACEBOOK: PAGE VS. GROUP

12. TWITTER

13. GRAB THEIR #ATTENTION

14. LINKEDIN

15. HOW CAN #SOCIALMEDIA BE MORE MANAGEABLE? A WELL DESIGNED AND CONSISTENTLY EXECUTED PLAN SAVES TIME.

17. LINKING SITES

18. #RESOURCES FOR CONTENT DEPLOYMENT

19. GROWING AND MANAGING YOUR #PRESENCE

20. Social Media Content Management in 30 Minutes Respond to any Tweets directed your way Schedule Tweets* to promote content or events Share the content of your followers! Share Content Engage in a group discussion Ask a question / start a discussion Respond to content Promote Content – Post, Photo, Video Like the content of your followers! Share an article, inquiry or announcement Publicize announcements to other platforms Remember… #Engagement is a two way street! The right plan and automation can save you time and make you more #effective!

23. #ANALYTICS ARE WE EFFECTIVE?

24. Summer Symposium