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Storage challenges Storage Today = Complex & Expensive Storage cost and infrastructure sprawl Complex data protection & recovery Resource constraints Rapid data growth - 40% YoY * * Source: EMC Digital Universe with Research and Analysis by IDC, 2014
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6 Primary storage growth Growth of infrequently used data Growth of backup and long term data retention Growth in datacenter sprawl and equipment High-cost, untested disaster recovery infrastructure Traditional Storage Data Center Architecture Primary Storage Archival Storage Disk based backup storage Tape infrastructure and management Off-site DR and geo- resiliency Storage Today = Complex & Expensive (and not necessary for all workloads)
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Primary Storage Archival Storage Disk-based Backup Remote Replication Tape backup and DR Storage Today Microsoft Azure StorSimple Connect on- premises datacenter to cloud in minutes Lower storage costs 40-60% Storage DR complete in minutes, independent of volume size Deploy a secondary datacenter in Azure in < 1 hour Single solution scales on- demand to 500TB Consolidate primary, archive, backup, tape, and DR solutions StorSimple Azure StorSimple | How do customers benefit? Enabling cloud adoption with minimal overhead to reduce costs and simplified on-premises storage infrastructure
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StorSimple | Operating Mechanics Access StorSimple provides enterprise storage with cloud economics Unstructured data growing 40% YoY Working data set stays fairly constant Hybrid storage array performance for working set Inactive data is tiered to the cloud SSD HDDCloud Time
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StorSimple + Azure Pricing Model Buy Azure Purchase Azure EA Monetary Commitment of at least $60K 1 Get StorSimpl e StorSimple 8000 Series Storage Array Standard Support and Azure integration included 2 Pay As You Go Renew Enterprise Agreement at required usage level Renew Standard or Premium Support as needed 3
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Income Statement Element$ ‘ 000Notes 1 Revenue Data Migration / Assessment Other Cloud Workloads 100 + Customer pays for data-migration effort. 5 StorSimple 8600 appliances = US$ 500K Azure Bonus: Customers engage you for other Azure related services 2 Costs Cost of Sales & Services Cost of Data Migration (20) (30) 2 person-weeks effort + shared costs 3 Deal Operating Profit50= 1-2 4 Microsoft Offers & Incentives50CIF, DPOR for eligible customers & partners 6 Pre-Tax Deal Profit100+= 3 + 4 Boosting Deal Profitability with StorSimple Microsoft Confidential – For Partner Information Only
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ResourcesDescription START StorSimple Always-On Readiness & Training Tool Documentation Channel 9 Videos Expert Blog MS/StorSimple L 200 Pre-Sales & Implementers Remote – 3 Hr Instructor Led, 1-to-Many. RegisterRegister 60 min 1-to-1 follow-on Tutorials L 300 HOL for Implementers Remote – 3 Hr Instructor Led, 1-to-1, Tied to an active opportunity Certification Microsoft Virtual Academy (MVA) L200 on-line course followed by certification examcertification exam Remote Demo Environment Limited time, post-training use Ride-along Installation On-job training with a Microsoft TSP, Tied to a Partner-Led opportunity ResourcesDescription Demand Gen Customer Webinars MTC Demo / POC infra across 30 MTCs globally ResourcesDescription CIF Customer Investment Fund - $ funding to drive pre-sales and/or deployment DPOR Digital Partner of Record incentives to drive consumption StorSimple | Partner Program
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Why build a business around Azure StorSimple? 12 Hybrid Cloud Storage: Huge Market Opportunity StorSimple is the easiest & the most profitable way to build your Cloud business! 40%+ YoY growth in enterprise data Significant Customer Savings: 40-60% over 3 years Microsoft: Leader in the Cloud The only major vendor in all of the Gartner’s Cloud Leader MQs Strengthen Your DC Transformation Practice Easiest way to extend DC into the cloud Deal Size & Profitability Large deals, Lucrative Offers Short sales cycle ~ 12 weeks Microsoft Advantage Innovation & global reach ISV Partner solution extensions (e.g. Talon Storage)
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InnovationTransformationProfitabilityGrowth
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Innovation
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Overview | What’s New? StorSimple Physical Array A physical 2U iSCSI SAN device, located in the on-premises datacenter running the StorSimple software. 3. StorSimple Virtual Array iSCSI SAN Software version of StorSimple solution, installed on a VM, located in a branch or remote office 3. StorSimple Virtual Array SMB NAS Software version of StorSimple solution, installed on a VM, located in a branch or remote office Windows OS StorSimple Software StorSimple Manager Service StorSimple Manager Service, in Microsoft Azure Management Portal, managing on-premises & cloud storage 1. Local iSCSI SAN Software version of StorSimple solution, installed on a VM, in Azure, using premium storage. StorSimple Cloud Appliance 1 Latency sensitive workloads 2 Higher performance & capacity 3 Cloud-storage for remote branch environments
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Enterprise Hybrid NAS or SAN storage Local or tiered volumes Automated offsite data protection using cloud snapshots Highly efficient, location independent disaster recovery Consolidated storage & data management Data mobility for enterprise data Customer Data Center Azure Data Center StorSimple Manager Internet Azure-based Applications StorSimple Cloud Appliance StorSimple Virtual Array Hyper-VLinuxVMware SAN NAS StorSimple Physical Array iSCSI StorSimple, on–premises and in the cloud StorSimple connects enterprises, globally, to Azure Storage, seamlessly, with no application modification Hyper-VLinuxVMware SAN Smaller Enterprise Environment
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* Available with Microsoft Azure StorSimple 8000 Series Cloud Apps* Virtual Machines SharePoint File Shares Collaboration Infrastructure on-demand Capacity driven workloads DR* Dev/ test* Archives Performance driven workloads Supported workloads SQL Server*
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Transformation
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Profitability
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COMPAREX Headquarters COMPAREX Subsidiary At COMPAREX more than 2,350 employees in 34 countries across the globe are focused on the procurement, management of software usage rights and services. Our expertise is based on 30 years of experience in the market and proven by 4,750 certifications from 70 software vendors. Revenue (€ million) 1,066 11/12 1,191 12/13 1,512 13/14 1,770 14/15FY:
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Growth
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“Sol-Tec understands how to combine Microsoft Azure and Microsoft ISV solutions to leverage a joint-strategy approach to immediately solve enterprise IT and business needs. Together, we had significant success integrating on- premise and (hybrid) cloud environments, helping customers modernize their datacenter and branch office storage consolidation and collaboration strategy.”, Jaap van Duijvenbode (Product Director, Talon - Microsoft ISV,
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ManageImplementTestDevelopDesignConsult
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InnovationTransformationProfitabilityGrowth
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Economics – Traditional vs Hybrid Cloud Storage FunctionTraditional Storage Products Traditional Storage Cost Cost with Microsoft Azure StorSimple 1 Primary and Archival Storage Storage Array with Associated Software$90,000$0 2 Backup and Disaster Recovery Backup Media Server and Software$30,000 $0 2 Disk Backup with Deduplication Licenses$120,000 Offsite Tape Storage$30,000 Capital Cost for the Customer$270,000$0 Support Cost$130,000$19,500 Cloud Storage Cost$0$180,000 3-Year Customer Cost$400,000$199,500 Additional Customer Benefits None Tape eliminated Tested, location independent DR Cloud used as secondary DC Power/space/cooling savings IT time/productivity savings 40–60% Savings 1 Based on ASAP+ $60k offer with StorSimple 8100 array and platinum support over 3 years (EA Level-A pricing); based on 1.5x de-dupe and compression with data backup and disaster recovery 2 8100 storage array list price $100,000; includes de-dupe and compression, data protection and disaster recovery software, and unlimited licenses for StorSimple Virtual Appliance Illustrative cost comparison for 60TB of primary data
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