1. Brazil

2. Social Custom Business Meeting: Language and Title Language and Title Space and Greeting Space and Greeting Business date and Meal Business date and Meal Taboos of Brazilians: Number Color Conversation Signature Gift Gesture

3. Conversational Style Brazilians use a lot of eye contact and gestures, and often come into physical contact in conversation. Brazilians use a lot of eye contact and gestures, and often come into physical contact in conversation. Body Language Brazilians also stand extremely close to one another. Do not back away. Body Language Brazilians also stand extremely close to one another. Do not back away. Corporate Culture Relationships are more important than a legal document in business. Corporate Culture Relationships are more important than a legal document in business. Dining Do not discuss business during meals unless your host brings it up. Dining Do not discuss business during meals unless your host brings it up. Gift A very expensive gift may be viewed as a bribe. Gift A very expensive gift may be viewed as a bribe.

4. Use of Time Make appointments two weeks in advance. Brazilians are extremely casual about time Do not plan to make a business visit or schedule any appointments during holidays or festivals. Be prepared for lengthy meals.

5. Gender Roles in Brazil Gender is more clearly defined in the workplace in Brazil. Etiquette: What would be seen as sexist by woman in the United States is not considered sexist in Brazil. In Brazil, actions like opening doors for women or complimenting on their appearance is seen as being raised properly. Etiquette: What would be seen as sexist by woman in the United States is not considered sexist in Brazil. In Brazil, actions like opening doors for women or complimenting on their appearance is seen as being raised properly. Dress in the Workplace: More attention is given to makeup, and business attire is meant to accentuate femininity. Dress in the Workplace: More attention is given to makeup, and business attire is meant to accentuate femininity. In 2013, Women earned 53 percent of what their male counterparts earned while working over 15 hours more. In 2013, Women earned 53 percent of what their male counterparts earned while working over 15 hours more.

6. Collective culture Share long term commitments to their families. Share long term commitments to their families. Cooperate with each other in order to make changes and succeed. Cooperate with each other in order to make changes and succeed. In the business aspect they get to know someone first transactions are made. In the business aspect they get to know someone first transactions are made. Group effort is important because they have sense of community. Group matters more. Group effort is important because they have sense of community. Group matters more. Work for effort of group or company. Work for effort of group or company. Respect each other’s worth and stand out as a group. Respect each other’s worth and stand out as a group. Common to have family runned businesses. Common to have family runned businesses.

7. High context Culture Use non-verbal methods to relay meaningful information in conversations, Use non-verbal methods to relay meaningful information in conversations, Facial expressions, eye movement, and tone of voice are ways to bring message across. Facial expressions, eye movement, and tone of voice are ways to bring message across. The situation, people, and non-verbal elements are more important than the actual words that are communicated. The situation, people, and non-verbal elements are more important than the actual words that are communicated. Comfortable standing close to each other. Comfortable standing close to each other. Solves problems and learn in groups. Solves problems and learn in groups. They place emphasis on interpersonal relationships. They place emphasis on interpersonal relationships. Trust has to be built before they can do business transactions. Trust has to be built before they can do business transactions. Exuberant optimistic

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