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Published byAdrian Welch Modified over 8 years ago
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me Let me TELLYOU theSTORY
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This is Annie. She is 25 year old. She lives in Hong Kong. This is Paul. He is an owner of private hospital in Austria.
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OPPORTUNITY PORTAL Each of them saw the article about AIESEC and went to the main website For StudentsFor employers
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OPPORTUNITY PORTAL Annie decided that she wants to see if there is anything for her – biology student Paul have a thought that it would be great to get a person who is willing to work for his hospital and develop himself as world citizen.
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OPPORTUNITY PORTAL AIESEC approved both of their profiles and they could find each other in Opportunity Portal For StudentsFor employers
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After Annie applied and Paul approved her as a trainee in his laboratory, AIESEC educated them about
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Meanwhile in Austria …
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Kasia, but wait GIP in hospital
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Kasia, but wait GIP in hospital
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What needs to happen to make that history?
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1.GIP 2.Value proposition 3.system
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What can an organization gain from this product? Global Talent host and partner organizations Support AIESEC’s values Enhance their organization through involving young global top talent, improving their processes or growing their organizational goals. Co-create opportunities for young people to work, learn, develop their leadership and contribute to the organization's goals. ELD Products: “Global Talent” How do we run this product? We partner with academic institutions, civil society organizations, private sector and the government to provide to young people professional internship experience, through which a young person contributes to the goals of the organisation, completes a job description requiring special expertise or skills, and receives supervision and evaluation on his or her professional development. What can a young person gain through this product? With this product a young person: ▪ Experiences a cross-cultural living and working experience ▪ Delivery of AIESEC’s Leadership Development Model ▪ Develops soft-skills and hard skills which influence personal and professional development GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development. Duration of a Global Talent Experience: 6-78 weeks What is Global Talent? “Global Talent” is an opportunity for a young person to develop leadership qualities of self awareness, solution orientation, empowering others and world citizenship while by living a cross-cultural professional experience. In the product a young person works abroad with an organization, school or any other institution to advance their goals. TEMPORARY NAME 12
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What can an organization gain from this product? Global Talent host and partner organizations Support AIESEC’s values Enhance their organization through involving young global top talent, improving their processes or growing their organizational goals. Co-create opportunities for young people to work, learn, develop their leadership and contribute to the organization's goals. ELD Products: “Global Talent” How do we run this product? We partner with academic institutions, civil society organizations, private sector and the government to provide to young people professional internship experience, through which a young person contributes to the goals of the organization, completes a job description requiring special expertise or skills, and receives supervision and evaluation on his or her professional development. What can a young person gain through this product? With this product a young person: ▪ Experiences a cross-cultural living and working experience ▪ Delivery of AIESEC’s Leadership Development Model ▪ Develops soft-skills and hard skills which influence personal and professional development GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development. Duration of a Global Talent Experience: 6-78 weeks What is Global Talent? “Global Talent” is an opportunity for a young person to develop leadership qualities of self awareness, solution orientation, empowering others and world citizenship while by living a cross-cultural professional experience. In the product a young person works abroad with an organization, school or any other institution to advance their goals. TEMPORARY NAME 13
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1.No segments 2.No payment
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SELLING LEADERSHIP MY MARKET GET’S MY MARKET DOES NOT GET IT AIESEC develops leaders and we want your company to help us by placing the person in company and co-deliver with you the leadership experience of him/her. You sell it! You sell talent acquisition and communicate that AIESEC does it because of the willingness to develop leadership in youth. END GOAL: enabler ALWAYS is aware that AIESEC is aiming for Peace and Fulfillment of Humankind’s Potential through youth leadership development
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11.12.2015.
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CC4C Aiesec For enablers
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with whom? PILOT ENTITIES
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351 of companies Registered in COP 57 STEM companies 143 Start-ups Aerospace as a new segment
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Some facts 1. First 2 companies open the opportunity 2. Companies registered in Indonesia are giant multinationals 3. The netherlands and hong kong lead in number of meetings. 4. Potential expansion strategy thanks to companies registered 5. Some companies are not even registered yet
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32 days
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New strategy 16.17 pushpull A push promotional strategy involves taking the product directly to the customer via: Direct selling to customers in showrooms or face to face Negotiation with retailers to stock your product A pull strategy involves motivating customers to seek out your brand in an active process VIA: Advertising and mass media promotion Customer relationship management
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New strategy 16.17 pushpull A push promotional strategy involves taking the product directly to the customer via: Direct selling to customers in showrooms or face to face Negotiation with retailers to stock your product A pull strategy involves motivating customers to seek out your brand in an active process VIA: Advertising and mass media promotion Customer relationship management iGIP sales COP usage
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Action.
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Do you plan to use COP? YESNo DO YOU PLAY TO DO B2B MARK PROMOTION? YESnO Wow! Make sure you: Inform KK and GPS so we can assist you in B2B plan and help you out! No problem! Make sure you: Have you membership educated to make sure that all leads convert to your future partners! That’s OK! Make sure you: Know who will be responsible to answer to all leads generated by platform? How do you plan to keep track of them? (database?)
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How does it affect my finances? How does it change my structure? What customer flow should I design?
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