1. Turn in homework on Trends

2. Hotel Classifications

3. History of Hotels in the United States Hotels… City Hotel 1st hotel Opened in 1794 Tremont House Opened in Boston in 1829

4. History of Hotels in the United States Hotels (cont.)… Transportation changed course Rail travel Development of resort properties Highway travel Development of motels Air travel Airport hotel locations

5. Hotel Characteristics Hotel: Establishments that provide accommodations for safety, shelter, and sometimes food. All hotels are in the business of renting rooms Hotels vary in size from under 100 rooms to over 5,000 Hotels vary in type Hotel vary in the nature and extent of their facilities Hotels vary in the level of service they offer

6. Izmailovo, Moscow – 7,500 Rooms MGM Grand & Signature, Las Vegas – 6,772 Rooms

7. Abraj Kudai- 10,000 Rooms and 70 Restaurants $3.5 billion to build Open in 2017-2018

8. Three Ways to Classify Hotels Location Types of services offered/ Type of guest Price

9. Location City Center hotels Resort hotels Airport hotels Freeway hotels Suburban hotels

10. Center City Hotels Within heart of the city Public transportation available for business or leisure Range of accommodations and services Typically have a signature restaurant

12. Resorts Originated because of rail travel Famous resorts Homestead in Virginia http://www.thehomestead.com Greenbrier in West Virginia: www.greenbrier.com The Halekulani in Wikki, Hawaii: www.halekulani.com The Ritz Carlton Kapalua in Maui, Hawaii: www.ritzcarlton.com

13. More on Resorts “Captured Clientele” Food service is unique Diversified marketing mix: Children Groups Eco-tourism

14. Airport Hotels High occupancy due to location Business, group, and leisure travelers Full service 200–600 rooms Convenient location Airport shuttle service Economical pricing

15. Freeway Hotels and Motels Prominent in the 1950s Easy access to roadways Park outside the room entrance Doors on the outside Possibly no elevators Example Motel 6 http://www.motel6.com

16. Suburban Hotels Smaller properties Located in a suburban area, outside of major cities

17. Type of Services/Type of Guests Extended Stay/Serviced Apartments/Hotel Condominiums Casino Convention Hotels Spa Hotels Bed and Breakfast Vacation/Timeshare All-Suite hotels Hostels

18. Extended Stay Hotels Guest can stay for days to weeks at a time Kitchens Limited housekeeping services Temporary/Contract workers Examples: Extended Stay America

19. Casinos Heavy growth segment Low room rates Subsidized food and beverage Themes are popular More than 500 guest rooms Variety of food operations Contains a gaming room

20. Major Trends in Casino Hotels Casino Trends… Casino hotels are now marketing themselves as business hotels Amenities include business centers, travel bureaus, and room service Move towards “family/friendly” hotels This increases the average stay and money spent by families

21. Convention Hotels Meet the needs of large groups More than 500 rooms Larger public areas to accommodate greater public demand Banquet areas within and around the hotel High percentage of double occupancy Full-service oriented

22. Convention Hotels Doubletree (www.doubletreehotels.com)www.doubletreehotels.com Sheraton (www.sheraton.com)www.sheraton.com Moody Gardens Hilton Americas (connected to George R. Brown)

23. Spa Hotels Sometimes located in resort-type settings Provide spa treatments and programs Often have dieticians and other medical staff

25. Bed and Breakfast A home away from home Accommodation with an owner who lives on premises Maintains a few rooms Offers breakfast Personable and quick service http://www.brackenridgehouse.com/

26. All-Suites Cater to guests for an extended period Reduction in rate based on length of stay Living areas More space than typical hotel Example: Embassy Suites (www.embassy-suites.com)www.embassy-suites.com Springhill Suites

27. Vacation Ownership Fastest-growing segment of travel industry Time share: A condo that is owned Purchaser uses for a specific period of time each year Vacation club: Purchase points that entitle purchaser to use of facility Not real estate based

28. Vacation Ownership Ownership (cont.)… Estimated that 2 million households own vacation intervals at 3500 resorts in almost 90 countries Helps ensure purchaser today’s prices for tomorrow Yearly maintenance fees Fixed or floating times Example http://www.rci.com/home.html

29. Hostels Very inexpensive Dormitory style room arrangement Student travelers (Europe) Locker to store belongings Community bathrooms and common areas http://www.hostels.com/hostels/austin/fireho use-hostel/64785

30. Hotels by Price Segment Budget: $29–$39 Economy: $40–$60 Mid-price: $60–$100 Upscale: $100–$200 Luxury: $140 and up All-suites: $95–$175

31. Based on Price: Luxury Finest of accommodations Concierge 24 hour room service Well trained staff Examples: Four Seasons http://www.fshr.com Ritz Carlton http://www.ritzcarlton.com Marina Bay Sands Hotel in Singapore

32. Based on Price: Economy/Budget Hotels No frills, just the basics Average room rate of $48.68 Also considered budget hotels Clean rooms, maybe not updated Reasonably sized and furnished Continental breakfast or no dining at all Examples: Econolodge, Super 8, Best Western, La Quinta

33. Based on Price Mid-range $75 price range General amenities Dining usually available 100-400 rooms Examples: Holiday Inn, Hampton Inn

34. Based on Price: Upscale hotels Wide range of services and amenities Doorman Full-service staff Restaurant and dining on property 200+ rooms $125 and up Examples: Marriott, Radisson

35. Name(s)Characteristics City centre hotels These hotels are located within the heart of a city. The type may vary greatly from business, suites, residential, economy, mid-scale to luxury. Local example: ____________________ Suburban hotels Suburban hotels tend to be smaller properties which usually provide full-service, and locate in suburban area. Local example: ____________________ Airport hotels These hotels are designed especially to accommodate air travellers. They offer a mix of facilities and amenities. The majority offer guests transportation to and from the airport. Local example: ____________________ The following chart shows various types of accommodation used by travellers and their respective characteristics:

36. Highway hotels/Motels They are designed for overnight stays for car travellers, often with very basic facilities. The rooms usually have direct access to an open parking lot. They are often smaller than most hotels. They are located on the outskirts of towns and cities. Local example: ____________________ Convention hotels These hotels can have 2000 rooms or more. In addition to accommodation, they provide extensive meeting and function space for holding conventions. There are banquet areas within and around the hotel complex. Most of them provide an in-house laundry, a business centre, airport shuttle service, and 24-hour room service. They are often in close proximity to convention centres and other convention hotels. Local example: ____________________

37. Commercial hotels They are located in downtown areas. They tend to be smaller than convention hotels. Meeting and function space are smaller, and there are fewer banquet areas. Local example: ____________________ Resort hotelsThese hotels are located in picturesque, sometimes remote settings. Guests travel long distance to resorts. Usually, they tend to stay longer. Resorts typically provide a comprehensive array of recreational amenities, as well as a variety of food & beverage outlets ranging from informal to fine- dining restaurants. Local example: ____________________

38. Spa hotels They are located in resort-type settings or as part of city spa hotels. They provide accommodations, spa treatments, programs and cuisine. Programs offered vary widely. They may include relaxation/stress management, fitness, weight management, grief/life change and pilates/yoga. Spas have professional staff that often include dieticians, therapists, masseurs, exercise physiologists, and in some cases, physicians. Local example: ____________________ Timeshares/ Vacation ownership This is a type of shared ownership where a buyer purchases the right to use the property for a portion of each year. In many cases, when the timeshare is purchased, the buyer receives a deed. This indicates that the buyer can use the property each year at the time specified for the number of years based on the deed and the purchase can be handed down to the buyer’s heirs. Local example: ____________________

39. Casino hotels They have gambling operations which are the major revenue centres. They also provide live entertainment. A wide variety of luxury amenities, hotel services including fine and casual dining and shopping centres are typically available on site. Local example: ____________________ All-suite hotels The guest rooms in these hotels are larger than normal hotel rooms, with separate areas for working, sleeping and relaxing. A living area or parlour is typically separated from the bedroom, and some properties offer a kitchen set-up in the rooms. The amenities and services can vary widely. They can be found in various locations such as urban, suburban, or residential. Local example: ____________________

40. Boutique hotels Boutique hotels differentiate themselves from traditional hotels and motels by providing personalized accommodation and services/facilities. They are sometimes known as "design hotels" or "lifestyle hotels". The price varies greatly. They are very different in their “look and feel” from traditional lodging properties. They are more intimate, and, perhaps, more luxurious, and stand out as an individual. The amenities vary greatly depending on what the hotel’s environment and theme chosen. For example, a boutique hotel may not offer Wi-Fi Internet, air conditioning, or cable/pay TV if it is focus on comfort and solitude. Local example: ____________________

41. Extended- stay hotels/ Serviced Apartments These properties cater to guests who stay for an extended period. They usually offer full kitchen facilities, shopping services, business services and limited housekeeping services. Local example: ____________________ Historic conversion hotels These properties have historic significance. They have been converted into lodging establishments with retention of their historic character. Local example: ____________________

42. Bed and breakfast inns (B&Bs) They are usually family-owned. They are private homes whose owner lives on or near the premises and rents out rooms to overnight guests. The paid accommodation typically includes breakfast. A popular term is “B&Bs” (i.e. bed and breakfast provided). The host often provides guests with assistance regarding directions, and information regarding the local area including sightseeing suggestions. It is usually located in rural areas and villages. Local example: ____________________ Guest houses Guest houses are similar to bed and breakfast inns. They range from low-budget rooms to luxury apartments. They tend to be like small hotels in bigger cities. Though the facilities are limited, most rooms are air-conditioned with en-suite shower and toilet. Local example: ____________________

43. Hostels They are very cheap accommodation. The sleeping arrangements are usually in dormitory style and there may also be self-catering facilities on site. Local example: ____________________ Cabins They are bedrooms on a ship or train for passengers. Local example: ____________________ Villas/Chalets (usually found in skiing and beach resorts) They are self-catering accommodation in a private bungalow, usually rented to prestigious or renowned guests. In many cases, it refers to a small cottage with an overhanging roof in a seaside resort, e.g. beach houses. Local example: ____________________