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USING INFOGRAPHICS FOR ENGAGING VISUAL COMMUNICATION Michelle De Aizpurua Librarian MONASH LIBRARY
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MONASH LIBRARY 3 What is an infographic? Source: Taguchi, K. & Ackerman, L. (2014). The Infographic: Is there a Place in Higher Education?. In T. Bastiaens (Ed.), Proceedings of E-Learn: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education 2014 (pp. 1901-1905). Chesapeake, VA: Association for the Advancement of Computing in Education (AACE).
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MONASH LIBRARY 4 Why use infographics? https:// piktochart.com/blog/use-infographics-for-branding /
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MONASH LIBRARY 5 Why use infographics? They’re also 30x more likely to be read than a text article. People following instructions with illustrations do 323% better than those without. And, they’re extremely sharable http://reasondigital.com/advice-and-training/10-reasons-to-use-infographics/
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MONASH LIBRARY 6 Why use infographics? Google Trends shows that from 2010 to 2013 Google searches for “infographics” have grown by
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MONASH LIBRARY 7 How can you use infographics? Reports Presentations Diagrams Posters Handouts Teaching Instructions Invitations Data Graphics
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MONASH LIBRARY 8 Examples of infographics – Quick Study Guides
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MONASH LIBRARY 9 Examples of infographics – Quick Study Guides
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MONASH LIBRARY 10 Examples of infographics – Quick Study Guides
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MONASH LIBRARY 11 Examples of infographics – Teaching Materials
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MONASH LIBRARY 12 Examples of infographics – Teaching Materials
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MONASH LIBRARY 13 Examples of infographics – Reports, data and diagrams http://www.designinfographics.com/business-infographics/ibm-big-data-infographic https://au.pinterest.com/source/nortonsoc.tumblr.com
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MONASH LIBRARY 14 Examples of infographics – Anything!
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MONASH LIBRARY 16 Design Tips Have a clear story/purpose Think about tone (casual/formal) Utilise icons, charts and images – don’t overdo the text Don’t overdo colour (stick to around 3 colours, but use different shades) Consider use of fonts (be relatively consistent, use bold and italics) Think about printability or interactivity – i.e. make the length equal to one page. Will it work in black and white? Do you want it to hyperlink? Use white space effectively! Limit the information you put in and create clear sections Take a break and then look at it again to see any mistakes/improvements needed
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MONASH LIBRARY 17 Infographic tools For a list of 20 great infographic platforms see: http://www.jeffbullas.com/2015/08/20/20-cool-tools-creating-infographics/ http://www.jeffbullas.com/2015/08/20/20-cool-tools-creating-infographics/
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MONASH LIBRARY 18 Piktochart Some functionalities: Mobile app just released Has limited selection of free templates Monthly subscription (US$29) – removes watermark, added functionality (e.g. PDF download) Can embed videos and insert hyperlinks Resizable canvas as you go Great choice of icons and images, which are searchable Charts are available and you can edit the data (or import from excel) Can embed finished product on the web, share on social media, or download as image Automatically saves as you go and stored in the cloud – access anywhere
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MONASH LIBRARY 20 Canva Some functionalities: Has mobile app with all functionalities Cannot resize length of infographic, but can choose custom dimensions at beginning Great variety of templates and formats Large image library, more realistic images than Piktochart No monthly subscription, have to pay for images individually (but can upload images) Can crop/edit images you’ve uploaded Charts available – cannot edit data input Can download PDF, JPG or PNG and share on social media Can hyperlink images and text Automatically saves as you go and stored in the cloud – access anywhere
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MONASH LIBRARY 22 Conclusion What comes next? Check out the Monash Law Library’s conference poster ‘Practice Makes Perfect: Building Statutory Research Skills for Students’ for an example of how we’ve used Piktochart (Thursday 10:30-10:50) Any questions? My contact details: – michelle.deaizpurua@monash.edu michelle.deaizpurua@monash.edu – +61 3 990 24384
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MONASH LIBRARY 23 Extra resources - Piktochart Utilise some of the great tutorials provided on design elements and program usage: http://piktochart.com/wp-content/uploads/2015/07/Piktochart-e-book-1-The-Untapped- Potential.pdf http://piktochart.com/wp-content/uploads/2015/07/Piktochart-e-book-1-The-Untapped- Potential.pdf https://piktochart.com/wp-content/uploads/2016/05/Piktochart-e-book-2-Create-Your-First- Infographic-In-15-Minutes.pdf https://piktochart.com/wp-content/uploads/2016/05/Piktochart-e-book-2-Create-Your-First- Infographic-In-15-Minutes.pdf http://piktochart.com/wp-content/uploads/2015/07/Piktochart-e-book-3-Using-Piktochart-Like-A- Pro.pdf http://piktochart.com/wp-content/uploads/2015/07/Piktochart-e-book-3-Using-Piktochart-Like-A- Pro.pdf http://piktochart.com/wp-content/uploads/2015/07/Piktochart-e-book-4-Unleashing-The-Power-Of- Your-Creations.pdf http://piktochart.com/wp-content/uploads/2015/07/Piktochart-e-book-4-Unleashing-The-Power-Of- Your-Creations.pdf Free eBook: http://offers.hubspot.com/anatomy-of-winning-infographic?utm_source=hscm- piktochart-infographic-ebook-eml-20160202http://offers.hubspot.com/anatomy-of-winning-infographic?utm_source=hscm- piktochart-infographic-ebook-eml-20160202
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MONASH LIBRARY 24 Extra resources - Canva Utilise some of the great tutorials provided on design elements and program usage: Lynda tutorial: https://goo.gl/q1F48ohttps://goo.gl/q1F48o https://www.canva.com/create/infographics/ https://www.canva.com/create/infographics/ https://designschool.canva.com/tutorials/introduction-infographics/ https://designschool.canva.com/tutorials/introduction-infographics/ https://designschool.canva.com/blog/create-amazing-infographics/ https://designschool.canva.com/blog/create-amazing-infographics/ https://designschool.canva.com/blog/create-infographics/ https://designschool.canva.com/blog/create-infographics/
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