1. MARKETING CAMPAIGN BRIEF
Harry's Awesome Pictures UK
4/28/2017

2. TARGET AUDIENCE Chosen Genre: ACTION
Generally, action films are geared towards the young male adolescent age group, because, well, guys tend to like action movies more than their female counterparts. Just like Romance films are geared towards women because they react to romance better than men do.
Couple in middle ages
Older male audience
4/28/2017

3. ADVERTISING
TV advertising – Trailers – costly but effective, able to appeal all over the world and to multiple audiences.
Social networking sites – Facebook, twitter - very large audience and easily spread between friends
YouTube – trailer videos – very large audience and easily spread
4/28/2017

4. MARKETING IDEAS MERCH. T - SHIRTS FEMALE MALE
IPHONE CASES
FEMALE
MALE
4/28/2017

5. REASON FOR CHOOSING THE SPECIFIC MERCH.
I have chosen to use these specific types of merchandise because the target audience that my film is aimed at enjoy buying clothes and usually have the latest phones
4/28/2017