1. Why McDonald’s has a Millennial Problem? (or Does it?) Eric Anderson Transportation Director Maricopa Association of Governments Arizona Rural Transportation Summit January 14, 2015 Yuma, Arizona

2. https://youtu.be/O1Z91YkPatw

3. Self-Identification of Generation

4. Major Generational Groups

5. 2015 U.S. Population by Age

6. Boomers & Millennial

7. Age

9. High College Achievement Percent of total population age 18 to 34 years with bachelor's degree or higher

10. High Average Debt

11. Poor Economy

12. Combines to be Drag on Housing

13. Delayed Marriage

14. Other Impacts of Debt & Poor Job Market

15. Home Ownership

16. What About Driving?

17. U.S. Travel & Gasoline Prices Source: FHWA, October 2015 data.

18. Drove Car, Truck, Van or Carpooled to Work Percent of Workers age 18 to 34 years who drove a car, truck, van or carpooled to work

19. So What About McDonald’s?

20. Source: Morgan Stanley

22. Demography is Destiny

23. 2010 – Population 6.4 Million 2040 – Population 10.2 Million