1. Investing in the future of our industry

2. Who are the IPM?

3. Your businesses today

4. Qualifications

5. Investment  What’s the pay back?  Won’t they jump ship?

6. Mastery in your people  Competition for the best in class is growing  Building human capital is key

7. Learning styles Career Time

8. Millenials  Opportunity  Retention  Needed

9. Why IPM training?  Early adopters  Experienced  For the Industry, by the Industry  Harnessing the power of the Industry

10. Everyone is different...... with different learning styles  Lecturesshow and demonstrate  Discussion tutorials engage and discuss  Practical exercises develop skills  Reflective assignments foster understanding  Research assignments develop confidence  Multiple choice tests check absorption

11. The right foundations  Appreciate the role of Motivation campaigns in the marketing mix and in a Sales and HR context  Plan, instigate and manage effective Motivation campaigns with confidence  Effectively brief and coordinate the various elements and suppliers involved in implementing Motivation campaigns

12. Who could benefit?  Client-facing account handling staff in Motivation Agencies  Clients responsible for staff motivation  HR personnel involved in employee benefits  Client-facing account handling staff in companies supplying the Motivation industry

13. IPM Incentive & Motivation Diploma Fundamentals in Motivation

14. IPM Incentive & Motivation Diploma 2016

15. IPM Qualifications IPM Diploma Incentive & Motivation IPM Diploma (2 intakes) IPM/IMC International Diploma IPM Certificate IPM LCC (Continuous) Qualifications

16. IPM Training Fundamentals of Motivation Fundamentals of Promotional Marketing Measuring the value of Experiential Marketing Measuring the value of Shopper Marketing Safeguarding digital prize promotions Courses

17. Content is key  Content and assignments from the industry  Updated every year  Recent initiatives:  Timely: Three tactical submission points  More help: Mentors, early submission feedback  Online: Submission and marking

18. Diploma syllabus 1.Introduction to Incentives & Motivation 2.The Performance Improvement Process 3.Structure & Measurement 4.Knowledge & Skills Development 5.The Communication Process 6.Reward, Recognition & Benefits 7.Project Management 8.Set Brief

21. Resource Centre

22. Your IPM Pathway Entry Level IPM LCC IPM Certificate Fundamentals of Motivation Fundamentals of Promotional Marketing Mid Level IPM LCC IPM Diploma IPM Incentive & Motivation Diploma Safeguarding Digital Senior Level IPM LCC Measuring Value: Shopper Measuring Value: Experiential

23. Enrolment Dates: 2016  Fundamentals: 26 th April 2016  Incentive & Motivation Diploma: 23 rd May 2016

25. IPM Training & Qualifications www.theipm.org.uk