1. By Nancy Dube, Principal Dube Consulting Generating Leads on LinkedIn

3. 1. An optimized profile 2. LinkedIn Groups 3. A Deep Network 1. Pre-Sells Clients 2. Exposure in Results 3. Pre-Qualified Leads 4. Pre- Sold Leads 5. Find More Prospects 6. Be Found More Often

4. The three most trusted forms of advertising are:  Recommendations from people you know - 90%  Consumer opinions posted online - 70%  Branded websites - 70% FROM THIS TO THIS The question is, how do we engage the guy with the megaphone?

5. Who's Viewed Your Profile? 1212 Your profile has been viewed by 12 people in the past 7 days.Your profile has been viewed by 12 people in the past 7 days. 37 You have shown up in search results 37 On your LinkedIn profile you will see something like this…

7. Create your own Groups

8.  Follow up with them personally via email  Once subscribed send a newsletter  You can set up auto reply email or use Constant Contact, Aweber or Mail Chimp  Give people information to read  Get a few members to join  Use “Power Posts”

9. Invite Other Business Members

11.  1st-degree -- Connections are two LinkedIn members in which one has accepted the other's invitation to connect.  2nd-degree -- People who are connected to your 1st- degree connections.  3rd-degree -- People who are connected to your 2nd- degree connections.

12. Search for Businesses in your City

13.  Remember the search by city – use advanced search techniques  Contact 100 people with a message like this: Hello [Name], I’m a local internet marketing consultant and I’d like to connect with you. If you could use my help then contact me. Thanks, Your Name

14.  Contact 100 Businesses ◦ 4 say yes I know ◦ 41 say no I don’t have ◦ 55 didn’t respond 1 st week