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Slovenija in razvoj e-vsebin v primerjavi s svetovnimi trendi

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Presentation on theme: "Slovenija in razvoj e-vsebin v primerjavi s svetovnimi trendi"— Presentation transcript:

1 Slovenija in razvoj e-vsebin v primerjavi s svetovnimi trendi
Gregor Rebolj Klika d.o.o.

2 Teme Predstavitev Klike Različne oblike e-vsebin na mobilnih napravah
Kaj je mogoče v Sloveniji? Pregled statistike Vprašanja We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

3 Klika d.o.o. Ustanovljena leta 2003 45 razvijalcev
V podjetju Klika zaposlujemo samo najboljše razvijalce, ki so željni učenja novih tehnologij, dela na inovativnih projektih in izzivov pri delu. Temu primerno izbiramo tudi svoje stranke in projekte, na katerih sodelujemo. We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

4 Zadovoljne stranke in uspešni projekti

5 Različne oblike e-vsebin na mobilnih napravah
PDF Interaktivni PDF + HTML5 Splet prirejen za mobilne naprave Hibridne aplikacije ePub We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

6 PDF We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

7 - + PDF Ni optimalen za prikaz na telefonih Enostaven za pripravo
Brez dodatnega dela Enostaven nakup Enako kot papir Ni optimalen za prikaz na telefonih Ne omogoča dodajanja multimedijskih vsebin in interaktivnosti Apple/Google/Amazon: omejitve in delitev prihodka Enako kot papir We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

8 Interaktivni PDF + HTML5
We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

9 Interaktivni PDF + HTML5
- + Enostaven za pripravo Malo dodatnega dela Omogoča dodajanje multimedijskih vsebin in interaktivnosti Enostaven nakup Podoben kot papir Ni optimalen za prikaz na telefonih Apple/Google/Amazon: omejitve in delitev prihodka Podoben kot papir We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

10 Splet prirejen za mobilne naprave
We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

11 Splet prirejen za mobilne naprave
- + Enostaven za pripravo Malo dodatnega dela Omogoča dodajanje multimedijskih vsebin in interaktivnosti Brez Apple/Google/Amazon omejitev in delitve prihodka Podoben kot papir Ni optimalen za prikaz na telefonih Nevarnost kopiranja Nakup ni najbolj enostaven Podoben kot papir We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

12 Hibridne aplikacije We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

13 Hibridne aplikacije We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

14 - + Hibridne aplikacije
Omogoča dodajanje multimedijskih vsebin in interaktivnosti Optimalen za prikaz na telefonih in tablicah Enostaven nakup Ni enostaven za pripravo Dodatno delo Apple/Google/Amazon: omejitve in delitev prihodka We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

15 ePub We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

16 - + ePub Optimalen za prikaz na telefonih in tablicah
Enostaven nakup Ni enostaven za pripravo Dodatno delo Ne omogoča dodajanja multimedijskih vsebin in interaktivnosti Apple/Google/Amazon: omejitve in delitev prihodka We invest about 1/3rd of our efforts into our own products like TripTracker.net, Noovo.com and tracking systems while 2/3rd is focused on software oursourcing and helping our customers create better products on time.

17 Kaj je mogoče v Sloveniji?
Mobilna aplikacija, ki na enem mestu bralcem omogoča nakup in branje elektronskih vsebin prek mobilne naprave. Storitev, ki založnikom omogoča enostavno objavo svojih vsebin na mobilnih napravah.

18 Trenutni partnerji

19 Spletni vmesnik za založnike

20 Ekosistem Trgovine/Store Mobilne naprave iPad in iPhone
Android tablice/telefoni Osebni računalniki Kanali do strank Trafika aplikacija Lastne aplikacije Lastne kiosk aplikacije Trafika platforma

21 Katere vsebine? X PDF PDF+ HTML 5 Splet Hibrid ePub Revije Časopisi
Katalogi    Knjige  Učbeniki  

22 Statistika Trafika je trenutno na voljo na iPad napravah.
Ocenjeno število iPad naprav v Sloveniji: Število uporabnikov Trafike: 7.500, od tega aktivnih na tedenski ravni Število nakupov do sedaj: okoli Število branj obstoječih naročnikov: okoli 9.000 Ogledi brezplačnih katalogov: okoli mesečno

23 Rast prihodkov 34% povprečna rast iz meseca v mesec

24 Razdelitev prihodkov

25 Razdelitev prihodkov

26 Naslednji koraki Trafika bo podprla Android telefon in tablico ter iPhone v juliju. Ocenjeno število iPhone naprav v Sloveniji: Ocenjeno število Android tablic v Sloveniji: 5.000 Ocenjeno število Android telefonov v Sloveniji: ? - Podari revijo ali časopis prijatelju

27 ?

28 Klika d.o.o. Stegne 21c SI-1000 Ljubljana Slovenija tel: fax:


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