1. Books are so Twentieth Century: The Website as a Legitimate Medium for Academic Publication. University of Minnesota David J. Satin – Family Medicine Jim Beattie – Health Sciences Library Justin Miles – M3/4

2. Financial Conflicts of Interest None

4. Following this session, you will be able to: 1.List several dos and don’ts of website construction. 2.Explain how to maximize academic credit for web- based authorship. 3.Describe the uses of “Google Analytics” in improving your website and demonstrating the impact factor of your online publication.

6. Schedule 1.Welcome, introductions, and layout/purpose of lecture (Dr. Satin – 5 minutes) 2.Overview and current context of websites in academia (Mr. Beattie – 10 minutes) 3.Key concepts in web design using the P4P Research Clearing House Website (Mr. Miles – 7.5 minutes)

7. Schedule 4.Online demonstration of “Google Analytics” and how to maximize academic credit for web-based authorship (Dr. Satin – 7.5 minutes) 5.Tips and pitfalls of web-based publication (Participants – 10 minutes) 6.Panel of presenters’ closing remarks and participants fill out evaluations (5 minutes)

8. The Money Some P4P program “bonuses” truly represent new funds while others represent a 3% “withhold” across the board from the current fee-for-service schedule. P4P reimbursements range from 3%-20% of a physician’s fee-for-service reimbursements. Personal investigation of Minnesota’s major insurers including Medica, HealthPartners, Blue Cross Blue Shield, UCare; interviews, internet search on insurance websites, and internal UMN DFMCH documents, 9/2005.

9. Jim: Websites in Academia

10. Justin: Key Concepts of p4presearch.org

11. David: Google Analytics

12. Participants: Tips and Pitfalls

13. Closing Remarks

14. Thank you for your participation And for your evaluations!