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Richard Falconer Managing Director Case Study: Cumbria – Car Clubs and beyond
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Business Model save money, reduce car ownership, create environmental benefit Business model gives us the flexibility to innovate and challenge some of these traditional characteristics and extend the benefits wider: “ provide solutions to ensure that vehicles are used in a smarter way to improve access and social cohesion”
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Today Largest ‘independent’ Car Club in UK A network of 60 locations across UK – villages, towns and (regional) cities 650+ vehicles – 16,000 drivers Services we offer are: Car Clubs - PAYG Fleet Management Service Electric bikes Proven track record of partnership with local authorities save money, reduce car ownership, create environmental benefit
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Car Clubs across Scotland: Cities and Large Towns Aberdeen Glasgow Dundee Dumfries Towns & Villages Community owned Co-wheels Franchisees East Lothian -Dunbar, Haddington & N. Berwick Anstruther Huntly save money, reduce car ownership, create environmental benefit
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save money, reduce car ownership, create envrionmental benefit What is a Car Sharing Club?
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Car share / Club Model save money, reduce car ownership, create environmental benefit Back to base model Cars parked in designated parking bays In car telematics and on-line booking system - control bookings and vehicle access – smart-card Membership based car hire All inclusive costs Access to cars in all our locations A car when you need and want one Different mix of vehicles – EV, hybrid, 7 seater and vans
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Strong evidence base of car clubs to… save money, reduce car ownership, create envrionmental benefit Reduce private car use / ownership – remove between 10 – 15 cars off the road Reduce vehicle emissions Reduce parking pressures, congestion and improved air quality Financial savings (all inclusive costs through PAYG) Shared transport solution for corporate and personal users Increase use of public transport, walking & Cycling!!
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Cumbria – Wider Mobility Models save money, reduce car ownership, create envrionmental benefit See More - Cumbria County Council & Lake District National Park Authority from the LSTF Objectives -Transform the quality of transfer and travel from gateways into Cumbria -Change the image of sustainable travel -Optimise the economic benefits from people’s travel choices
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Low Emissions EVs and Integrated Mobility 1. Twizy Flock – electric vehicles 2. Low emission car club save money, reduce car ownership, create envrionmental benefit
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Electric Twizy Flock… save money, reduce car ownership, create envrionmental benefit
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Integrated Mobility Model save money, reduce car ownership, create envrionmental benefit Partnerships with Virgin Rail > towards integrated mobility Cars parked at train stations across Cumbria – Flexible and convenient ‘Door to door’ > towards sustainable active mobility Expanding mobility platforms
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Cumbria County Council Pool Cars save money, reduce car ownership, create envrionmental benefit Organisational Challenges -High levels of environmental impact - associated with grey fleet mileage -High Staff business travel requirements -High costs of business mileage, taxis and car rental -Administration and overheads -Pressure on estate and parking -Unproductive service delivery In addition to the above – Council were keen to reduce city’s environmental impact (air quality) and reduce private car ownership
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Energy Saving Trust - DFT save money, reduce car ownership, create envrionmental benefit “A car club can deliver a lower cost per mile than the equivalent grey fleet or pool car journey as well as significant time and cost savings arising from a reduction in business mileage. Additionally, shifting from grey fleet to a car club can contribute towards meeting duty of care requirements and reduce your organisation’s environmental impact.” “£40,000 – Annual financial saving to Aberdeen City Council”
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Major Trends and new Technological Possibilities are changing the rules of the game Shift from vehicle ownership to vehicle usage Converging trends: -Growth of the sharing economy -Urbanisation / planning policy -Social responsibility -Air Quality / pollution -Connectivity – mobile first -Population growth save money, reduce car ownership, create envrionmental benefit
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The Future - Co-wheels Hydrogen vehicle Car Club trial in Aberdeen Build on Electric Bike scheme – 1 year pilot with Inverness – lots of learning Fleet - Shift towards more hybrid and EVs Further Public transport integration save money, reduce car ownership, create environmental benefit
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richard@co-wheels.org.uk Thank you
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