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Published bySilas Gordon Modified over 8 years ago
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1. Use the Yoast SEO plugin & download your site content.
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2. Use Google Analytics to download your top 100 posts & pages.
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3. Brainstorm all the ideas you have for future content & products.
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4. Print out a blank calendar for the next 12 months. Add holidays and seasonal topics.
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Group your current & future content by themes. Monday – Weekly Organization Focus Tuesday – Pinterest Round Up Post Wednesday – Republish Related Post Thursday – Republish Related Post / or Sponsored Content Friday – NEW – Podcast Saturday – Next Post in Series Sunday – Sunday Basket Posts
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Pillar Content = Branding. - PILLAR CONTENT - Monday – Weekly Organization Focus 40 Week Home Organization Series REPUBLISHED 4 years in a row – adding a new element each year: Year 1 – content Year 2 – content edited + professional pictures taken Year 3 – recorded weekly podcast to go with content Year 4 – Created an APP to go with content/ challenge Year 5 – new spin off product 100 Day Challenge Sunday – Sunday Basket Posts 19 posts written about the Sunday Basket System (Organization 101) REPUBLISHED in order repeating every 20 weeks – no additions.
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REPUBLISH posts to create momentum and provide content on a predictable schedule and by seasonal need. - Curated & Enhanced Content - Tuesday – Pinterest Round Up Post Created a NEW post curating 5-7 pins related to my Monday post. Wednesday – Republish Related Post REPUBLISHED an old post related to Monday’s content. Thursday – Republish Related Post / or Sponsored Content REPUBLISHED an old post related to Monday’s content, or a NEW post or a SPONSORED post.
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NEW content and Series of posts to keep loyal readers engaged & your expertise sharp & growing. - NEW Content - Friday – NEW – Podcast BRAND NEW Content –idea or podcast to go with old series of posts. Saturday – Next Post in Series A 7 or 10 Week series of posts on one topic (Email organization, moving organization, etc.)
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1. Write all your post ideas on a calendar by theme & day. 2. Highlight them as they are written. 3. Check them once edited and scheduled.
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Add the URL to your scheduled posts in your Google Calendar as an all day event – on their own calendar.
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Use the Editorial Calendar plugin for Wordpress to see scheduled posts.
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Enjoy your scheduled content!
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