1. Dr. Janet Ratliff & Kelli Thompson Morehead State University
BUILDING ENTREPRENEURIAL CAPACITY FOR THE FUTURE: A Model for Replication
Dr. Janet Ratliff & Kelli Thompson
Morehead State University
Morehead, KY
SBAA
Summer 2017

2. BACKGROUND Econ Education
K-5 Mini Society from Kauffman Foundation Grant
Focus on how our economic system works
MSU Mission
Regional Engagement Emphasis
Middle School Students

3. MSU SERVICE REGION

4. PARTNERSHIP State & Federal Education Requirements
MSU Regional Emphasis
County/District Engagement within Region
Teacher Buy In
Kentucky Valley Educational Cooperative
KVEC is a regional public education entity
Focus on teaching, learning and leadership
Address needs of rural school districts

5. MSU SERVICE REGION & PARTNER COUNTIES SERVED
Breathitt Floyd Harlan
Hazard Jackson Jenkins
Johnson Knott Lee
Magoffin Middlesboro Owsley
Paintsville Pike Pikeville
Wolfe

6. CURRICULUM ALIGNMENT Common Core Standards English/Language Arts
Mathematics
The Kentucky Assessment for Program Review
Program Review for Practical Living

7. CURRICULUM-BOOK
Economics and Entrepreneurship: Operating a Classroom Business in the Elementary and Middle School
National Council on Economic Education
ISBN#
5 chapters –
Getting Started
Deciding What and How Many to Produce
Producing the Product
Marketing and Selling
Closing the Business

8. FACULTY TRAINING Training (8:00 a.m. – 3:00 p.m.) KVEC
Curriculum & other training materials (binder)
Training treats teachers like students
Transforms each year to meet new requirements of new grants
Science, Technology, Engineering, and Math
Specific Integrated Components Required
– time, health, and community

9. IMPLEMENTATION What It Takes Commitment
KVEC, MSU, Districts, Schools, Teachers
Curriculum Applied
Students Do Work & Complete on Time
School / District Entrepreneurship Fair/Competition
Regional Entrepreneurship Fair/Competition

10. IMPLEMENTATION BBA 350 (Entrepreneurship & Innovation)
MSU On Campus Course
Service Learning Component
Student Coordination (90)
Logistics (2 hour travel one way, 6 vans)
Judging
Paper & Pencil
Customized Software Package
Videography & Photography

11. THIS ENTREPRENEURIAL PROJECT A TIE INTO KVEC’s PROGRAMMING
One of two programs within the STARS
Students Transforming Appalachia with Real-World Solutions
Appalachian Renaissance Initiative
Race to the Top Grant

12. KVEC Basic Introduction Appalachian Renaissance Initiative

13. THE PROJECT ITSELF
Project Based Inquiry/Learning with Capstone

14. INTEGRATED CURRICULUM
Collaboration of all Curricular Areas
Common Theme but Individual Projects
Aligned to English/Language Arts, Math, Program Review Standards
Project Based Learning

15. STUDENT WORK Students Self-Select a Business Goods or Services
Determine Business Organization
Sole Proprietor or Partnership
No Corporations (explain reasoning)
Business Plan/Data Notebook
Written documents to organize their business
Presentation Board
An orderly visual aid highlighting key points

16. EVIDENCE Oral Presentations Prototype Marketing Examples
Students delivering pitches for their business
Prototype
A tangible prototype (for students that have a product)
Marketing Examples
Student examples of posters, advertisements, etc.

17. INVOLVING OTHERS Business/Community Partners
Partnerships to develop working relationships
Purpose: To share, mentor, judge (if needed), or offer suggestions based on years of experience, critique ideas, good way to build and enhance school and community business relations.

18. STUDENT CAPSTONE Student orally presents project
Business and Industry Partners (Judges) along with other supporters create a “Shark Tank” experience for students to defend/explain their project

19. CREATING THE PROJECT
What do business and industry in my area want/need?
How can I produce it cost effectively?
How will I determine if there is a market?
How much start up money will I need?
Where will I get the loan?
How much interest will I have to repay?
How much will I need to charge to make a profit?

20. ENTREPRENEURSHIP CURRICULUM
Business Plan
Partnership Agreement
Market Survey---Graph
Marketing---Advertising (and costs associated)
Loan Agreement
Rental Agreement
Product Cost Computation
Sales Revenues Worksheet Calculations
Profit Worksheet

21. TEACHER SUPPORT Provided Curriculum
Collaborate with Other Content Teachers
Social Studies –
Where in the world was this good/service ever sold?
Did it have an effect on the economy of the area?
In what time period was it sold?
What was the economy of that area like at the time?
Are there major modes of transportation in that area to help with production?

22. TEACHER SUPPORT Science – English/Language Arts –
Is there a chemical, mechanical, technological or agricultural reaction within my prototype?
Can it be altered to be more efficient?
English/Language Arts –
Business description/rationale? (presenting)
What marketing jingle, script or web-site was created? (writing)

23. TEACHER SUPPORT Math – Arts – Market survey graph?
Profit/loss calculations?
Interest on loan calculations?
Rental agreement?
Arts –
Marketing signs and banners?
Jingle (music)?

24. TEACHER SUPPORT Technology – Web-site creation?
Advertising via social media?
Brochure describing the project? (all English/LA)

25. TEACHER SUPPORT
Partnerships with businesses (Program Review Evidence) –
Assist students in finding a business?
Willingness to mentor the student?
Willingness to judge projects and provide constructive feedback?

26. TEACHER SUPPORT Kelli Thompson (KVEC) Dr. Janet Ratliff (MSU)
Grant Support Booth Center for Entrepreneurship (MSU)
Technology Support
Prize Money for Student Winners
1st, 2nd, & 3rd place in Goods and Services by Grade
Special Awards for Creativity, Technology and Social Entrepreneurship

27. OUR 2016 PROJECT  

28. 2013-2016 SUCCESSES Pilot Project began in 2013 with 1 county By 2016,
7 counties & 3 independent districts participated
2006 students participated
800 businesses were created
Regional Competition showcased 232 businesses
Service Learning Opportunities in the region were provided to approximately 230 MSU business students

29. HIGHLIGHTED BUSINESSES
A & J Cosmetics
Hours of research and development
Multiple product range
Exhibited profitable returns

30. HIGHLIGHTED BUSINESSES
Asher’s Welding and Fabrication
Product could be used by welders worldwide
Predicted high profit margin
New innovative product

31. VALUE OF THIS PROJECT OVERALL

32. STUDENT LEARNING Students Gain Valuable Skills
Students Take Advantage of Future Opportunities
Student Technology Leadership Program
Governor’s Academy for Entrepreneurship
Future Problem Solving
Lt. Governor’s Entrepreneurship Challenge

33. THANK YOU & QUESTIONS/ANSWERS
MSU College of Business and Technology
KVEC
Booth Endowment
Booth Center for Entrepreneurship
SBAA