1. Mukesh Kr. Gupta Vice President Maruti Suzuki India Ltd.
Maruti Suzuki Success Story Making youth employable through Skill development
Very Good Afternoon everyone.
I am here to speak for a 30 year old market leader in passenger car segment, Maruti Suzuki’s success story.
Before I begin, let me first ask you : How many cars does Maruti make in an year ?
We are currently making 1.5Million cars in an year! Our mission is to reach 2 million car sales by the year 2020.
I would say the DNA of Maruti is ITS PEOPLE, that no competitor could copy and it is the investment in our people that we do. That is why a Marutian carries so much pride in its organization and works to his best potential.
Mukesh Kr. Gupta
Vice President
Maruti Suzuki India Ltd.

2. AGENDA Comprehensive Learning Map Skill Development Initiatives
Performance at World SKill
Success story of an ITI Trainee
Agenda in brief

3. Comprehensive Development Plan ONBOARDING TO RETIREMENT Learning & Development Framework
The Thought
Creating a new training structure in the organization and ensuring to measure the impact
The Framework
Learning & Development framework across the organization
Learning map
Assigning a Learning map for every employee
Sr. Mgmt.
Mid Level
We came up with the concept of formulating an L&D structure for the organization where there is a learning plan from joining to retirement of every employee and we also ensure to measure the impact of all our initiatives.
Joining

4. MSIL TRAINING ACADEMY MISSION
Capability enhancement of the people through Skill development across the value chain and community.
Skill development for community:
Develop technical skills & knowledge to increase employability.
Employees
Vendors
Dealers
Govt. ITI & Vocational Certification Courses
Our mission is to sustain business excellence by building competent people across not only our own value chain but entire community.
We cannot be uplifted until entire nation progresses.
Value Chain
Community

5. of Community Skill Development FOR BELOW POVERTY YOUTH
3 dimensions
of Community Skill Development
ITI ADOPTION
VOCATIONAL SCHOOL
FOR BELOW POVERTY YOUTH
APPERENTICESHIPS
There are three dimensions on how we work for community
First is by ITI adoption. We have around 145 adopted ITI s out of which 43 IMC chaired by Sr. Maruti executives, overall objective is complete upgradation of ITI
Moreover we hire persons who are dropouts , below poverty line and offer two year course where youth have opportunity to Earn and Learn
ITI pass outs are employed as trade apprentices

6. ITIs Adoption Summary
2006
2014
2016
2017
ITI adoption initiation- 2 Nos
50 ITI adoption milestone
100 ITI adoption milestone
ITI adoption- 145 Nos
MARUTI PRESENCE
States & UT covered
26 Nos
Total Govt ITIs supported
145 Nos
Govt ITIs supported under IMC scheme
43 Nos
Govt ITI with ASEC (State of art upgraded Motor Mechanic trade workshop)
62 Nos
We started with just 2 ITI s in 2006, but in last three years our ITI tie-ups have increased by 200% to reach 145 nos.
Today 62 out of 145 ITI s also have automotive skill enhancement center.
Around students are imparted with relevant skills.
OUTREACH
Students
25,000+ Nos
Instructor
1500+ Nos

7. ITIs Up-Gradation Framework
Manpower from MSIL adopted ITI(S)
Faculty Development
EMPLOYABLE WORKFORCE
Infrastructure
Upgradation (ASEC)
Industrial Training Institute
(ITI)
Student Development
MSIL supports ITI s to generate employable workforce
Support is offered in various ways –
faculty training and motivation initiatives,
Student Development activities and their connect to industry
infrastructure upgradation and built in automobile skill enhancement center
Student Development
Activities
Exposure of Industry culture
Development of Faculty through Training
Faculty
Motivation
Infrastructure
ASEC

8. of Community Skill Development FOR BELOW POVERTY YOUTH
3 dimensions
of Community Skill Development
ITI ADOPTION
VOCATIONAL SCHOOL
FOR BELOW POVERTY YOUTH
APPERENTICESHIPS
The second dimension is Vocational School where we target youth who is a 10th/12th Standard dropouts.

9. Vocational Training Programs
Target : 10th Pass/Dropped | Weaker Economic Sections
Scheme
Training Locations
Scope of coverage
Courses Offered
Course Duration
Students Benefitted
Flexi-MOU with DGT - Craftsmen Training Scheme
MSIL Manufacturing facilities
Manufacturing
Automotive Manufacturing
2 years
2000+
1. Flexi - MoU with DGT
2. MoU with State Skill Development Mission
Regional Training Centers –
Delhi, Haryana, Punjab, Gujarat, Uttar Pradesh
Service and Repair
Automotive Service and Repair
300+
Auto Body Repair / Auto Body Paint
1 year
Benefits of Vocational Courses
Bridging the gap of required skill vs available skills
Apprenticeship Opportunity at MSIL after course completion
Opportunity to youth “LEARN & EARN”
Creating resources for our Industrial growth
We offer two courses for such youth where they have an opportunity to LEARN and EARN.
These shall be our skilled manpower pool for future.
Currently more than 2000 such youngsters have benefited from this scheme.

10. of Community Skill Development FOR BELOW POVERTY YOUTH
3 dimensions
of Community Skill Development
ITI ADOPTION
VOCATIONAL SCHOOL
FOR BELOW POVERTY YOUTH
APPERENTICESHIPS
Third, dimension is the apprentice scheme at MSIL

11. Apprenticeship at Maruti Suzuki
CUSTOMISED APPRENTICE AWARENESS COMPAIGN:
To improve apprenticeship awareness among students Maruti Suzuki designed an awareness campaign and covered students of final semester in 22 supported ITIs
FOR ITI PASS OUTs:
Providing opportunity to ITI pass outs to undergo apprenticeship training under trade apprenticeship program.
FOR NON-ITI PASS OUTs:
Youth having no technical skills are given opportunity to learn skills under fresher apprenticeship program.
For those who do not have formal education, Maruti Suzuki shall be starting fresher apprentice scheme and other ITI pass-outs undergo trade apprentice program.
More than 2500 apprentice are employed in Maruti Suzuki and more than 7500 across value chain
2500+ apprentices engaged by Maruti Suzuki & engaged in value chain in FY

12. Laurels in Skill Competitions
Maruti Suzuki Trainees in world skills Competition Abu Dhabi 2017
Skills
Name
Auto body Repair
Manmohan
Prince Babu
Car Painting
Govind Sonkar
Shahad SM
Events
Medals
CII National skills 2017
3 Gold & 3 Silver
CII Regional Skills 2016
6 Gold, 6 silver & 6 Bronze
World skills Oceania 2015
1 Bronze
Maruti Suzuki Trained youth have brought various accolades for us –
In recent CII National Skills competition MSIL fetched 3 Gold and 3 Silver medals

13. SUCCESS STORY OF ITI TRAINEE
This is the story of Naina, 21 year old whose father is an electrician. Maruti supported ITI in Pusa has enabled her to have clarity in life.

14. We can see, how a shy girl is today a service champion, she is one of the first girls to join automotive repair course.

15. STATE of ART TRAINING FACILITIES
Hands-On Learning
Simulated Learning
Classroom Training
Behavioral (Industry Culture & Discipline)
Technical (System & Process)
Functional (5S , 3G, 3K , 3M , Safety)
Simulated Training
Basic Shop floor operations
Walking, picking
Fitment
Tool handling
Weld/Paint/Assembly
Finishing School
Assembly (starts from safety)
MOS , WIS , part fitment , tool usage
Andon , CLW , Pika Pika
Weld (Spot, nut, CO2 & Brazing)
Robot & jigs & fixtures
Paint (Sealer Appln & booth Fnc)
Engine Assembly
Liquid Engineering Centre
Theory Learning
Our 3-step model of training is
classroom to learn basic knowledge --- Then have a feel in simulated learning -- finally learn on the job.
Training academy has state of art training facilities.

16. Press Weld Safety Press Weld Paint Safety Assembly Shop
Another glimpse of all the shops.
Assembly Shop
Hands-on training

17. Connecting MSIL ADOPTED ITI – BISAG
Classroom Ranchi
Classroom Mumbai
Classroom Manesar
Web Studio
Locations 75
Cities 36
People (at a time)
2500 +
We have a web studio , Connected to BISAG – all Gujarat ITIs and Maruti adopted ITI s .

18. Investment in Skill Development Pays the best interest !
Vision 2020 : 2 mn sales
Investment in Skill Development Pays the best interest !
We believe that Investment no where else pays as much interest as it pays in SKILL DEVELOPMENT.
Sustaining business excellence by building competent people across the value chain

19. Thank You
Maruti Suzuki Training Academy received a letter of thanks from Ministry of Skill Development and Entrepreneurship for its unconditional support and contribution in skill India tableau – Republic day 2017 parade
Thanks