1. JOB SEARCH WORKSHOP Melanie Beyak myCareer Centre A218 – 29
Ext. 3040

2. Workshop Objectives Job Market Networking Active Job Search
Social Media

3. ADVERTISED JOB MARKET
Used by 80% of job seekers, includes ONLY 20% of the jobs

4. mycareer.lambtoncollege.ca

6. HIDDEN JOB MARKET
Used by 20% of job seekers
Includes 80% of the jobs

7. Most effective method of job search is…
THE HIDDEN JOB MARKET
Most effective method of job search is…

8. NETWORKING

9. of jobs are acquired through networking
70%
of jobs are acquired through networking

10. NETWORKING
 Networking involves having a “career conversation” with someone for the purpose of exploring careers or job searching

12. NETWORKING Formal Networking: Informal Networking:
Make complete list with contact information
Record & track all information
Make initial contacts
Schedule follow ups
Informal Networking:
Chance meetings
Be prepared

13. NETWORKING
Networking Cards

14. “Looking for Employment”
NETWORKING
Manage Your Attitude!
YOU ARE:
“Looking for Employment”
VS.
“Unemployed”

15. NETWORKING BE PROFESSIONAL! Quality vs. Quantity Build relationships
Don’t Misuse –always professional
Positive people create positive results
BE PROFESSIONAL!

16. NETWORKING OPPORTUNITIES
Career Fairs
myCareer Showcase
Join organizations
Trade shows
Professional development
Volunteer
Informational Interviews
Social events
Social Media
LinkedIn
Twitter
Networking Organizations
Meetup
Eventbrite
Blogs, write/follow

17. ACTIVE JOB SEACH
To approach a potential employer to introduce yourself and discuss possible job opportunities

18. ACTIVE JOB SEARCH Think outside the box
Tap Into Employers
Think outside the box
Small Employers Often Don’t Advertise
Online business directories by city
Other directories (i.e. telephone; technical etc.)
Job Banks
Employment Agencies
Express Employment Professionals
SOS
Kelly Services etc.

19. ACTIVE JOB SEARCH Research and Prioritize Determine Method of Contact
A List vs. B List
Size of Company
Geographical location
Networking Contacts – LinkedIn, Alumni
Determine Method of Contact
In Person
Telephone
Register Online
Send Resume

20. ACTIVE JOB SEARCH Prepare Communication
Use the language or lingo of the company/industry
Telephone Script
Do not leave voice mail
60 Second Introduction for in Person Cold Calls
Dress professionally
Go alone
Go early in the day
Bring resume
Professional (no spelling mistakes!)
Attach resume & cover letter – PDF – 1 document
Prepare for Objections
9/10 contacts you make will likely say “No”
DON’T GIVE UP!

21. ACTIVE JOB SEARCH Document Job Search Follow up! Follow up! Follow up!
Keep record of all contacts and follow up
Follow up! Follow up! Follow up!
Never leave a voice mail
“Did you receive my resume?”
“Are you hiring in the near future?”
“Do I meet your hiring criteria?”
If not, “What can I do to improve?”
If not, “Can you recommend who (person/company) else I can contact who might be hiring?”

22. ACTIVE JOB SEARCH If Unsuccessful – try, try again
Re-evaluate your plan
Research new employers
Re-start at Point 1

23. SOCIAL MEDIA

28. SOCIAL MEDIA Linkedin – www.linkedin.com
Business-oriented social networking
Top site for job search
Follow companies, groups
Make connections
Use a professional head shot photo
Online resume

29. LinkedIn – Profile Setup
Capture attention with a professional photo and strong headline (keywords) (see other similar profiles)
Carefully consider geographic location and industry (filters for recruiters)
Create personal URLs for public profiles (Put on resume, business card)
Explain goals in the summary section (like cover letter)
Include all experience, paid and unpaid
Highlight Keywords in the skills section (specific to desired job) (endorse people they may return the favor)
Join school and industry groups
Add student friendly sections (projects, test scores, courses)
Follow relevant content (companies you are interested in)
Check “who’s viewed your profile” (is it working)
Learn more: students.linkedin.com

30. LinkedIn – Next Steps
Start making connections and exploring opportunities
Keep it professional
Use your existing contacts (upload from account)
Make personal connections
Two way street
Update status often
Ask for informational interviews, do your research first
Check out the alumni tool (see other grads working at companies you are interested in) Linkedin.com/alumni
Check out the student jobs portal linkedin.com/studentjobs

31. Linkedin myCareer Centre, Lambton College

32. SOCIAL MEDIA Twitter Follow companies, brands, news, issues
Tweet to show interest but keep it professional
Follow people in business, recruiters

33. SOCIAL MEDIA Facebook Follow companies
Many companies advertise employment
Keep it professional
Even with privacy settings companies can still get past that
Clean it up with Simplewash

34. Blogs Follow bloggers in your industry Follow company bloggers
SOCIAL MEDIA
Blogs
Follow bloggers in your industry
Follow company bloggers
Create your own blog

35. SOCIAL MEDIA Google Google yourself
Research companies, resume styles, interview techniques
Check for job posting scams
Find top job search sites

36. JOB SCAMS Use legitimate job sites, not kiji, craig’s list
Indeed
Monster
Workopolis
Job Bank. gc.ca
Simply Hired
Google the company
Google the company with the word scam or reviews behind it
Use Glassdoor for employee comments

37. JOB SCAMS If it seems too good to be true it is – high salary
You get an immediate response or offered the job without an interview
is not a company
You have to wire money
The employer is out of the country
They want you to shop for them
The ad has spelling or grammar mistakes
Offer is to work from home

38. Questions??
Thank you !!!