1. Getting Started on LinkedIn
Jayne Sharples – Postgraduate Careers Consultant
@jaynesharples
Charles Goode – Postgraduate SET E-Learning Assistant
@ CareersPG

3. What is LinkedIn? In pairs discuss: What you know about LinkedIn?
2. If you have a profile, share an example of how you have used LinkedIn

4. What is it for? Exploring career paths
Creating your personal brand – your professional online profile
Networking
Finding jobs

5. Today we are going to focus on:
Do’s and Don’ts of your profile
Writing an effective summary
Adding jobs and experience
Connecting with others

6. Structuring your Profile and your Summary

7. Simple tips to your online brand
Determine how you want to be perceived
Where are you an expert?
How will you use your Masters to stand out?
Audit your digital footprint
Google yourself
Create value in your online presence
Share content with a purpose – e.g. so recruiters can find you!

8. Appropriate photo
Customised headline – your professional slogan
Summary statement – who you are, what makes you stand out, what drives you, what are your skills
Experience – jobs, volunteer work, internships
Unique URL

9. Charles – Photos and how to personalise URL

10. Professional photos
Ensure that your photo is professional- those taken in work-based situations are usually best.
Try to avoid photo’s taken on holiday, at weddings/ balls or selfies!
See the following examples of connections on my LinkedIn profile…

11. ‘Good’ LinkedIn Photos
In a work situation…
Or with a plain background…

12. Personalised URL
You can shorten down your URL to put on your CV. Simply click on ‘edit profile’ then ‘update your public profile’…

13. Jayne – Setting up your profile and writing your summary

14. LinkedIn profile tips Photo – headshot
Headline – not just job title but who you are
A bit about yourself in a professional context
Media rich files to make yourself stand out

15. Ian Leonard – Profile Tips

16. 5. I’ve used the first paragraph to give a short account of what I am CURRENTLY DOING at the moment, followed by a description of some of the AREAS AND EXPERTISE I have gained throughout my work experiences … For a person already employed, this paragraph would include their current position and their duties in that role.
6. The next paragraph gives a description of the SOFT SKILLS that I feel I possess … It probably seems a very wishy-washy paragraph where you’ll see words like people-person or excellent organiser or team player, but how exactly it’s written might give the person reading it an insight into your personality or the type of person you are.
7. The third paragraph is really for every specific person to fill. I like to call it the STAND OUT paragraph, because I feel it should include sentences that somewhat make you stand out from the crowd … My third paragraph is all about “informal professionalism” (I’m currently in the process of thinking of a better name for it!) because this is something I feel strongly about in relation to my working environment.
8. The final paragraph essentially gives people the possibility to reach out and CONTACT YOU if they would like to.

17. For more LinkedIn tips from Ian download pdf :

18. Activity – time to : - Set up your profile - Write / review your summary

19. Charles – few words about adding jobs and experience
Charles – few words about adding jobs and experience. How Charles uses LinkedIn to make connections.

20. Adding Work Experience and Jobs
Ensure that your overall description is how you would like to portray yourself and that your work experience is listed accordingly.

21. How LinkedIn has been used in my work
LinkedIn has been useful for contacting people whose addresses I do not currently have, especially past students like Daniella…

22. Networking and connecting with others

23. Networking basics Organisation & planning Find the right people
Asking the right questions
Stay in touch without asking for anything (at first)
Be generous – give as much as take
Be enthusiastic and reliable

24. Networking LinkedIn – finding your networks
Reviving old friendships – school, university, past jobs
Meeting face to face vs online
Mutual connections
Interest groups
Advanced search/ alumni tool

25. Networking LinkedIn – making connections
Send a personalised message
Post on groups
Ask for an introduction
Send LinkedIn requests when you meet people at events

26. LinkedIn – staying in touch
Liking, sharing, commenting, posting on groups
Endorsements & recommendations
Send personalised messages on work anniversaries/ promotions
Relationship management tool – LinkedIn’s best kept secret

27. Getting the most out of groups
Join them
Read them
Post on them
Manage your subscription

28. Finding jobs and networking – Come to our next workshop on 9 February

29. Masters Careers events Spring 2017
Getting Started on LinkedIn - For Postgrads: Get top advice on how to create a great LinkedIn profile and get noticed. Wednesday 25 January, 11: :30, Strathcona Computer Cluster G04
Job Hunting and Networking: Using LinkedIn to Get Ahead: How can you use LinkedIn to connect with the right people, explore your options and look for work? Thursday 9 February, 17: :00, Learning Centre LG13
An Employers' Guide on How to Get Hired: For STEM Postgrads: Get inside tips on the job application and recruitment process from recruiters themselves. Wednesday 8 March, 13: :00, Careers Network Seminar Room - Aston Webb G30
'Postgrad Matters' Postgraduate Careers Drop-in:   Drop in with any career-related questions - no appointment necessary. Careers Network Seminar Room - Aston Webb G30, 13: :00, last Friday of the month during term-time
Join Masters Careers Online for the weekly Masters Careers Digest:

30. Masters students: Save the Date
Masters Summer Careers Series: a week of careers workshops and events just for Masters students – week commencing w/c 12 June
Keep your eye out for an !