1. Invest in Yourself. Invest in Your Future.
WELCOME!
Before we get started…
Write down three questions you have about the CPM® program that you’d like to have answered today.
Share your questions with your neighbors.
The CPM® Designation
Invest in Yourself. Invest in Your Future.

2. The CPM® Designation Need It. Earn It. Keep It.
Invest in Yourself. Invest in Your Future.
Lynn Disbrow, CAE Interim CEO/Chief Operating Officer
IREM® Headquarters
Chicago, IL
Handouts: CPM checklist, fast track handout, IREM pens, foundation scholarship handout
Find out if chapter has a mentoring program.
Ask CPM in room to talk about why earned CPM
Profile the group
Who are they:
Current candidates
Soon to be candidates – anticipating earning the CPM
ARMs
Associates
Where are they in process:
Don’t know where to start (no plan yet)
Completed some classes (sort of plan)
Can see the finish line (plan executed)

3. National Stress Awareness Day
Happy
National Stress Awareness Day

4. Let’s talk about…
IREM® Overview
The CPM® program in detail
Resources and tools
Budgets and planning

5. Well-managed properties improve the quality of life for people who live, work, and shop in them.

6. We Believe… In professional ethics. That good management matters.
That well-managed properties pay dividends in terms of value and in the quality of life for residents, tenants and customers.
In the power of knowledge and the importance of sharing it.

7. 20,400 Individual Members 550 Company Members Worldwide
Membership Types:
CPM®, ARM®, ACoM,
CPM® Candidate,
Associate, Student,
Academic
80 U.S. Chapters
13 International Chapters
We have multiple forms of membership. Holding the CPM and being an IREM Member are one in the same. Likewise, CPM Candidates, ARMs, Associates, ACoMs, are members.
When you hang with IREM, you are hanging out in a trusted community of people who:
Care
Set standards
Share knowledge and “been there done that lessons”
Promise to be professional and ethical – and know that they are accountable for their ethical actions
Are helping shape legislation that affects the economy, your businesses, and your clients
As an affiliate of the National Association of Realtors, we’ve got a power-house advantage for advocacy on issues that affect real estate management.
Since 1933
IREM is an affiliate of the National Association of Realtors®

8. Who considers themselves – smart, professional, ethical
Who wants to make more money?
You are here today because you are smart and want to be successful.
Demonstrating a personal, professional, and financial commitment – to be great at what you do.
The Key to
Your Success

9. The future depends on what you do today.
-Mahatma Gandhi

10. Why the CPM® Designation? Need It. Earn It. Keep It.

11. Why the CPM® Designation?
Those who hold the CPM® are more than 2x as likely to hold higher management positions than those without the designation.
According to independent research, the CPM® designation is the most recognized credential in the real estate management industry.
Demonstrates professionalism, commitment, and a dedication to ethics – to be great at what you do.

12. CPM® Influence U.S. Assets Managed by CPM® Members
• Nearly $1.9 trillion
• 11.6 million residential units
• 10.1 billion sq. ft. of commercial space

13. U.S. COMMERCIAL Inventory Managed by CPM® Members
CPM® Influence
U.S. COMMERCIAL Inventory Managed by CPM® Members

14. U.S. RESIDENTIAL Inventory Managed by CPM® Members
CPM® Influence
U.S. RESIDENTIAL Inventory Managed by CPM® Members
Think of all the real estate in the U.S. These numbers are pretty high for only 7,500 people.

15. Body of Knowledge for the Profession
Core Competencies:
Body of Knowledge for the Profession
Real Estate Management
Financial Operations &
Asset Management
Leadership
& Human Resource Management
Marketing and
Leasing
Maintenance and
Operations &
Legal and Risk Management
We know that:
Owners’ are demanding more.
And practitioners are doing more with less.
We teach the core functions to be successful in the business – the defined body of knowledge for the profession..
Our unique advantage is that we put an emphasis on the financial well-being of properties – the asset management side.
What distinguishes CPMs is their expertise on the financials of investment real estate, making CPMs the Asset Performance Experts – adding value to properties they manage
Value creation
CPM® = Asset Performance Experts
The Three best letters of recommendation

16. CPM®
Ethics
Education
Exam
Experience

17. Top 10 Real Estate Manager Qualifications
What Investors and Employers Want
CPM® Delivers
Honesty and professional integrity
Communication skills
Reputation
Property operation skills
Analytical problem solving
Leadership skills
Management of personnel
Budgeting and accounting
Knows local market
Level of experience        
We conduct a third-party survey of clients and employers to determine what qualifications they seek in real estate managers – the people who hire you!
Clients and employers want:
They are seeking honesty and integrity – if an owner can’t trust his real estate manager, nothing else matters. Our Code of Professional Ethics guides us – all IREM members are bound by our Code.
  Communication skills
A rock-solid reputation
The ability to manage on-site personnel
Proven experience
Knowledge of the local market
Problem solving ability
budgeting and accounting mastery
And marketing skills
The CPM designation delivers on all of these  

18. Average Base Salary Median Base Salary
$113,793 – CPM®
$84,902 – Candidate
Median Base Salary
$102,000 – CPM®
$77,000 – Candidate
Note: numbers

19. it’s where you’re going that counts.”
“”It isn’t where you came from;
it’s where you’re going that counts.”
– Ella Fitzgerald

21. The CPM® Requirements Need it. Earn It. Keep It.
Let’s talk about how to earn the CPM designation – and you will notice that the requirements to earn the designation are centered upon the areas of expertise that the credential represents. Makes sense right?

22. CPM®

23. CPM® Requirements Education CPM® Certification Exam Management Plan
Ethics
Experience
Candidacy
Other
CPM®
Ethics
Education
Exam
Experience

24. CPM® Requirements: Education 4 options
Recommended Order
Especially ASMs
Option 1: IREM® Courses
Budgeting, Cash Flow, and Reporting for Investment Real Estate (FIN402)
Marketing & Leasing Strategies (MKL404, MKL405, MKL406)
Leading a Winning Property Management Team (HRS402)
Managing Maintenance Operations and Property Risk (MNT402)
Financing and Loan Analysis for Investment Real Estate (ASM603)
Performance and Valuation of Investment Real Estate (ASM604)
Asset Analysis of Investment Real Estate (ASM605)
Option 2: Designations Fast Track
Hold a CCIM, CFM, CSM, PCAM, RPA, or SIOR designation and submit fast track approval fee
ww.irem.org/cpmfasttracks
Option 3: Real Estate Degree
Fast Track
Have an undergraduate or graduate degree with a major, minor, or concentration in real estate or property management and submit fast track approval fee
Option 4: Professional Experience Fast Track
Have 20 years of qualifying real estate management experience (meeting portfolio and functions requirements) and submit fast track approval fee
IREM Courses
Cover core functions of practice in real estate

25. Classroom vs. Online Classroom Courses Online Courses
Face-to-face interaction
Access to instructor
Networking
Peer idea exchange
Pass online exam
Online Courses
Set your own schedule
Access anywhere with Internet connection
Interactive
6 months to complete coursework & pass exam
“Ask an instructor” feature
Anyone can take courses, any time. If pursue CPM later, then courses you took will still qualify.
IREM offers education that can fit into your schedule – you choose what’s more important to you
Classroom offers greater networking and immediate access to instructors
Self-paced online is more flexible and available 24/7
Can do a blend of both – some courses classroom, some online.
Ask for participation – anyone take a self-paced course, share experience?

26. IREM® Courses Anyone can take IREM® courses But members save with
discounted tuition
Classroom courses have online exams
Register early for classroom courses, save $100 (30 days out)
Credit for courses doesn’t expire
Members…
Save on tuition

27. CPM® Requirements: CPM® Cert Exam
Pass the CPM® Certification Exam
150-question multiple choice
4 hours
Includes online tutorial upon registration
Classroom offering or
Independently with local proctor or virtual proctor
Registration for exam comes with an exam online tutorial for preparation
Finish courses first

28. CPM® Requirements: Management Plan
2 options
Option 1:
Prepare and pass management plan on actual property (MPLIND)
Option 2:
Attend and pass four-day Management Plan Skills Assessment (MPSAXM)
Finish courses first
Tutorials for both available on – and live webinars for MPSA
Ask for participation – anyone already done either of these, share experience
For fast trackers – are you prepared for MPSA:
It’s personal and depends on your skill sets. If not comfortable with financials and numbers, may want to take ASM courses. 50% off if member (any member can repeat any course for 50%)
Review financial analysis spreadsheet (free for members) – if it makes sense and you know how the numbers are derived, you’re on your way.
The spreadsheet is used in the finance course and asset management courses
Webinars & Tutorials

29. CPM® Requirements: Ethics
Attend and pass ethics course (ETH800)
Pledge to uphold the IREM® Code of Professional Ethics
Ethics is the cornerstone of IREM and its members.
Many organizations have codes or standards, but less than 1/3 actually enforce. IREM enforces.
Take when it is available

30. CPM® Requirements: Experience
3 years qualifying experience
Meet minimum portfolio size
Residential
200 units at 1-4 sites
100 units at 5 or more sites
Commercial 120,000 square feet at 1 site
80,000 square feet at 2 or more sites
Industrial 200,000 square feet at 1 or more sites
Perform minimum number of key management functions (19/36)
Any combination of property type – or just one
Submit any time, but the sooner the better. Let me say that again, the sooner the better.
Can come from any point in your career and does not have to be consecutive
Don’t have to have the experience in order to become a Candidate – can come at any time before being approved as a CPM
Can still take courses and join the IREM community
When complete – appear on Candidate Status Report

31. CPM® Requirements: Experience
Can come from any point in your career
Does not have to be current
Does not have to be consecutive months or years
You do not have to have experience before applying for CPM® Candidate membership
You can report it anytime during your candidacy – but earlier is better!
Any combination of property type – or just one
Submit any time, but the sooner the better. Let me say that again, the sooner the better.
Can come from any point in your career and does not have to be consecutive
Don’t have to have the experience in order to become a Candidate – can come at any time before being approved as a CPM
Can still take courses and join the IREM community
When complete – appear on Candidate Status Report

32. Experience Report
How it is documented
Candidates… Submit ASAP

33. CPM® Requirements: Candidacy
Minimum 1 year CPM® candidacy (no maximum) or an ARM® or ACoM for the immediate 12 months prior
Apply online to become a
CPM® Candidate at
Can apply any time. If not ready for candidacy, Associate provides for member rates tuitions and other member services. But need to be a candidate for one year minimum.
CPM Candidate is also a form of membership
Any ARMs in the room thinking of pursuing the CPM? We recognize your commitment to the profession and the value of the ARM certification – so can earn credit toward CPM.
Not ready to be a CPM® Candidate Member?
Become an Associate Member.

34. CPM® Requirements: Other
3 Confidential Letters of Recommendation
2 must be from current or former employers, current or former clients, or CPM® Members (in any combination)
3rd can be from anyone
Attend 2 chapter events in 12 months immediately prior to CPM® approval
Keep current with annual national and chapter dues
When CPM application is received, forwarded to chapter for approval

35. CPM® Requirements Education Ethics CPM® Certification Exam Experience
Management Plan
Ethics
Experience
Candidacy
Other:
References
Chapter events
Dues

36. Take courses (recommended order):
Where do I start?
Take courses (recommended order):
Budgeting, Cash Flow, and Reporting for Investment Real Estate (FIN402)
Marketing & Leasing Strategies (MKL404, MKL405, MKL406)
Leading a Winning Property Management Team (HRS402)
Managing Maintenance Operations and Property Risk (MNT402)
Financing and Loan Analysis for Investment Real Estate (ASM603)
Performance and Valuation of Investment Real Estate (ASM604)
Asset Analysis of Investment Real Estate (ASM605)
Take Ethics for the Real Estate Manager (ETH800) when it is available
Discounts and Connections as a Member

37. Now that I’ve completed . . .
Education
CPM exam
Management Plan/MPSA
Ethics course
One year candidacy (or I am an ARM or an ACoM)
. . . what happens next?

38. Your official CPM application!
You are now ready for
the final steps of
CPM approval and IREM
will send you . . .
Your official CPM application!

39. CPM® Requirements: Other
Submit CPM® application with application fee ($210), includes:
Experience reports, if not already submitted and approved
3 references, if not already submitted
Current with national Candidate dues
When CPM application is received, forwarded to chapter for approval

40. CPM® Requirements: Other
Cont’d…Submit CPM® application with application fee ($210), includes:
Verification if real estate license is required by state law
Affiliation with the National Association of Realtors® (NAR)
Realtor® (Pay local Realtor ® Board) OR
Institute Affiliate (Pro-rated amount due at time of CPM® application – full year is $105)

41. CPM® Requirements: Other
Chapter recommendation for approval:
Verify current with chapter dues
Verify attendance at 2 chapter events in 12 months immediately prior to CPM® approval
Verify experience and license as needed
When CPM application is received, forwarded to chapter for approval
Chapter sends recommendation to HQ
If everything in order, candidate approved as CPM.

42. Approval from IREM®
And then you are approved as a CPM Member – yay!

43. Approval from IREM® Official approval letter and
CPM® Member kit mailed
Begin using CPM® immediately
Promote your new brand
Personalized CPM® certificate and CPM® pin sent to chapter
Installation at upcoming chapter meeting
Chapter installation – ceremonial to celebrate your achievements with colleagues and friends
You, Inc., provides tips and resources to help promote your professional brand. Some of what you’ll find:
Web page links promoting the value of credentials to your client, your tenants and residents that can be added to signatures and your own website
Sell sheets for RFPs and presentations promoting your expertise
Customizable letters to your employers
Promotional products for use at your properties – like window clings that say “this property is managed by a CPM or an ARM”
Press releases and customizable ads
Login to irem.org, go to myIREM, then visit “promote credential” or go directly to irem.org/youinc

45. CPM® Requirements Education Ethics CPM® Certification Exam Experience
Management Plan
Ethics
Experience
Candidacy
Other: Applications, references, dues, real estate license, NAR affiliation, chapter approval

46. 2017 Budget Managing People & Marketing Track Offerings Members
Non Members
Time
Marketing & Leasing Strategies:
Retail (MKL404); Multifamily (MKL405); Office (MKL406)
$599
$745
2 days
Leading a Winning Property Management Team (HRS402)
Managing Maintenance Operations and Property Risk (MNT402)
Budgeting, Cash Flow, and Reporting for Investment Real Estate(FIN402)
Financing and Loan Analysis for Investment Real Estate (ASM603)
Performance and Valuation of Investment Real Estate (ASM604)
Asset Analysis of Investment Real Estate (ASM605)
$330
$410
1 day
Ethics for the Real Estate Manager (ETH800)
$185
$230
Management Plan Skills Assessment (MPSAXM)
$1,295
$1,620
4 days
CPM® Exam (CPMEXM)
Includes self-paced tutorial
$270
$340
½ day
TOTAL
$5,674
$7,070
18.5 days
Managing Maintenance & Budgeting Track
Asset Management Track
$1,396 savings as a member
Management plan (independent) = $750
It is an investment in your career.
Track offerings for your convenience –
Maybe consider self-paced for courses not being offered in classroom
CPM exam registration includes CPM Certification Exam Self-Paced Tutorial
CPM® Capstone Track

47. Register for classroom courses early and save!
Decide.
Commit.
Succeed.
Register for classroom courses early and save!

48. 2017 Budget One-Time Fees: Candidate Application Fee: $160
($80 if Associate, ARM ®, or ACoM Member)
CPM® Application Fee: $210
Annual Dues:
National Candidate Dues: $495
Local Candidate Dues: varies

49. Scholarships IREM® Foundation Scholarships Chapter Scholarships
Chapter Scholarships
Any IREM member can qualify for a scholarship or any employee of an AMO firm.

50. Decide.
Commit.
Succeed.

51. To do today – my action plan
CPM® Candidate
To do today – my action plan
Review status report
Submit experience reports
Submit references
Schedule courses
Not a CPM® Candidate
To do today – my action plan
Join IREM- apply for Associate membership, or if ready, CPM® candidacy
If you are a CPM Candidate…..your action plan to commit to completion
Next steps – action plan to commit to completion
What is the first thing, second thing, etc.
Commit to program for next 12 months
If not a Candidate – apply for candidacy or Associate to get course tuition discounts

52. View Your Candidate Status Report
Name
Address
View Your Candidate Status Report
Keep track 24/7. . .
. . . log in to
Your customized checklist – available 24/7
For those of you not Candidates – use CPM checklist handout

53. Submit Your Experience Reports
Candidates… Submit ASAP
Verifies you have the 3 years of qualifying experience.
Provided when approved as a Candidate.
Requires chapter approval.
When completed – updated on candidate status report

54. Submit Your 3 Letters of Recommendation 2 must be from current or former employers, current or former clients, or CPM® Members (in any combination) 3rd can be from anyone
Provided when approved as a Candidates
When completed – updated on candidate status report
Candidates… Submit ASAP

55. Join today for member discounts!
Schedule: -Remaining courses and exams ( -Upcoming chapter events
IREM course :00 am
Not a member?
Join today for member discounts!
Plan a head for the next months
So who has a plan? (give-away)
Not a member – can still start courses, recommend joining IREM first to get tuition discounts; if not ready for CPM candidacy, join instantly as an Associate

56.
Resources to help you.
Financial Analysis Tools.
Helpful for finance and asset management courses – and MPSA
Financial analysis spreadsheet – used in FIN and ASM courses – free for members
Spreadsheet webinar live or on-demand recorded – free for members
Comp Grid App – for iPhone and iPad

57. Webinars
- Live & on-demand
- FREE for members

59. If it doesn’t challenge you
it doesn’t change you
- Fred Devito
Fred DeVito is a member of Exhale Mind Body Spa's founding team and executive vice president of mind-body training. He cofounded the company's highly publicized Core Fusion® program and codeveloped Exhale's proprietary Core Fusion Sport, Core Fusion Cardio, and Boot Camp classes.

60. Maintaining CPM® Membership Need it. Earn It. Keep It.

61. Maintaining CPM® Designation and Membership
Adhere to IREM's bylaws, regulations, and IREM® Code of Professional Ethics
Hold a real estate license if required for your position in your state
Affiliate with the National Association of Realtor® (Realtor® or Institute Affiliate)
Pay local and national dues
Promote your personal brand – use trademarks accurately & consistently

62. Test yourself…
Which CPM® requirement should I do first: CPM® exam, education (7 courses), management plan/MPSA, ethics course?
Do I have to be a CPM® Candidate to start taking courses?
How many years of experience do I need to become a CPM® and when should I report it?
What questions from your list did we not answer?

63. “There’s no problem in real estate management that an IREM® Member hasn’t come across. There’s a real network of people that you can go to and get straight information to do your job better.”
Jack Gallagher, CPM®, Chevy Chase, MD

65. As an IREM® Member…
your best
ROI
is when you get
involved!

66. Be with people who get it!
This is where the magic happens…open doors to…
…Future employers – I need a job!
…Future employees – I need help!
…New business opportunities, referrals, leads
…New friends
…And much more!
Be with people who get it!

68. Contact Us
IREM® Headquarters Chicago, IL ext GOOD LUCK!