1. Organizational Skills & Workflow
Sports & Entertainment Marketing I
2.01

2. Production Schedule
the management and allocation of resources, events and processes to create goods and services

3. Production Schedule
A business adjusts its production schedule based on the availability of resources, client orders and efficiencies.
The goal of production scheduling is to balance client needs with available resources while operating in the most cost-efficient manner.

4. Production Schedule
Sport/event marketers have to have a schedule of the event production
Outline activities
Resources needed
budget

5. Production Schedule Components
Giving orders to the production department
Volume of goods produced
Personnel schedule
Order of production processing
Due dates
Maintenance/cleaning routine

6. Factors that Impact Production Scheduling
Recession
Industry layoffs
Changes in strategy
Timing
Sales period

7. Production Planning Tools
Knowledgeable product team
Film editing software
Film scripts
Planning lists
Necessary supplies
Cell phones
PDAs
Laptops
Sketchbooks
Personal assistants
Notebooks
So many more – anything used to help production move more smoothly & efficiently

8. Production Schedule vs. Product Plan
Is about making decisions regarding the actual production of a product
Is about making decisions for the other marketing functions like:
Pricing
Distribution
Promotion

9. Benefits of Production Schedules
Process change-over reduction
Inventory reduction, leveling
Reduced scheduling effort
Increased production efficiency
Labor load leveling
Accurate delivery date quotes
Real time information