1. Discover how Enhanced Productivity Mode grows your business

2. Everything there is to know about EPM
What is EPM?
Enfocus Preflight Tool
Need links
Customer Testimonials
Application Showcase

3. What is EPM?

4. Enhanced Productivity Mode (EPM) is a unique Indigo tool
CMY
EPM technology omits the black ink and prints only with cyan, magenta and yellow.
Color profiles convert CMYK job to CMY only.
In EPM, Indigo presses reach a wide color gamut including black.
And best of all, EPM delivers 33% higher productivity than CMYK mode!
*Job type suitable for EPM

5. Enhanced by Indigo’s printing technology and wide color gamut
ElectroInk has a very small particle size-1 to 2 microns.
Partially transparent thin image layers.
Printing with high color saturation.
Sophisticated color algorithms.
Precise color-to-color registration.

6. EPM fits a wide range of applications
To the untrained eye, it is difficult to distinguish between prints produced with CMY and CMYK.
Some 90% of the color gamut can be produced in EPM. This usually has no or little impact on most jobs.
Black, clear text as small as 7 pt can be printed in EPM, which is suitable for most commercial applications.
With the naked human eye, it is usually difficult, if not impossible, to distinguish between prints produced with CMY and CMYK. The tonal reproduction on the printed piece is nearly identical thanks to sophisticated color algorithms. EPM can cover 90% of the color gamut. This might have no impact or limited impact on most jobs.

7. And certain applications look even better with EPM
Hair that is not extremely dark
Faces for great skin tone results
Colorful Images
Images where the black is not dominant
For these types of images, the image appears smoother with less graininess.

8. Savings, along with increased productivity, result in higher profitability
Increases the breakeven point vs. offset.
Moves more jobs from analog printing to digital.
Expands digital offerings.
Opens new digital business opportunities.
Delivers fast to market solutions just in time.
Did you know? Almost 25% of all pages printed on the HP Indigo are EPM!!!
There are some customers who print almost exclusively on EPM mode.

9. EPM Preflight Solution from Enfocus

10. A tool facilitating the EPM printing decision Enfocus innovation- EPM Preflight Solution from
A creative automated workflow solution.
Enfocus is able to read PDF files prior to printing, verifying if the designed file is suitable to be printed using EPM.
It sorts the files and routes them to EPM and non-EPM specific hot folders.
What are the key benefits ?
Increased revenue due to increased print volume.
Time saving.
Reduced cost.
Optimized manufacturing processes due to standardized production methods.

11. Inspecting the jobs prior to printing Enfocus innovation- EPM Preflight Solution from
Unwanted Spot Color
Amount of black used in a job
Ink coverage
Color differences
Chroma (grey level) differences
What is Being Inspected with the tool?
Input Folder
EPM
Non-EPM
HP Indigo Digital Press
HP Indigo DFE

12. Blooming Colors testimonial about Enfocus
Chicago printer reduces turnaround time and lowers costs with EPM preflight solution from Enfocus
Blooming Color, a Chicago-based GCP serving major brands in the US, is increasing print volume and cutting printing costs on its HP Indigo 7600 Digital Press, thanks to the HP Indigo EPM Preflight Solution from Enfocus. High-end clients whose jobs are printed in Enhanced Productivity Mode (EPM) include Sears department stores, Abbott Molecular/Abbott Labs, Dunkin’ Donuts, and Jim Beam. Blooming was one of the customers to beta test the EPM preflight solution.

13. How EPM has helped our customers’ business?

14. Gary Peeling CEO | Precision Printing | UK
Precision increases running speed by over 30% while reducing costs
“One of the critical steps in building a high output Indigo business is attracting longer run digital print projects. EPM has been critical in our success in doing just this. Increasing running speeds by over 30% while reducing consumable costs. So we deliver quicker on budget and crucially to the usual high HP Indigo quality standard.”
Gary Peeling CEO | Precision Printing | UK

15. Vincenzo Cirimele CEO | Press Up | Italy
50% of Press Up’s total monthly production is done with EPM
“At Press UP, within just one year, we have witnessed the productivity, cost effectiveness, the flexibility and above all else, the high quality that Indigo’s EPM delivers.
We started in 2013 with only 10% of production in EPM on our Series 3 Indigo presses, after six months we switched to 25% and now we are at 50%.
The goal is to arrive by the end of 2015 to 75%.
Today 50% of our total monthly production is done with EPM on our 5 HP Indigo (four HP Indigo series 3 and one HP Indigo 10000). It increases our speed of production and gives us better margins without compromising on print quality.
Vincenzo Cirimele CEO | Press Up | Italy
On our latest HP Indigo press we have started immediately with 50% of EPM production and in my opinion, the EPM quality on that press is even better than the one on Series 3 because the registration is just perfect! EPM helps us increase productivity and helps the Client save money and time by reducing the time-to-market.”

16. Jon Bailey Managing Director | Proco | UK
Proco delivers products to customers faster
“The EPM feature definitely gives an edge to our productivity, it is becoming a main feature of which we try to take main advantage of to grow the business where possible. We’re trying to push for EPM purely because of the speed and added capacity it gives us – it’s all about maximizing time- more time that we could be available to print for our customers.  
We understand EPM is not the answer to all the jobs out there, like colour matching from previous jobs, but generally everything else we do attempt, we attempt EPM. Sometimes, black might seem brown, so we will reject the job, but everything else is pretty achievable
When we got the Indigo 7800, in our first month – 18% of our jobs were in EPM – today it’s 49% – last month 69%. For us the main advantage is that we’re getting the product though the press faster- so we deliver for our clients faster – it adds to our service superiority.”   
Jon Bailey Managing Director | Proco | UK

17. IBS is able to save ink consumables
“There is no doubt that HP Indigo’s Enhanced Productivity Mode has given us a competitive advantage and gains since Clearly, EPM significantly boosts IBS production capacity while reducing running costs giving greater confidence to meet customer deadlines!
As a leader in High Impact Direct Mail & Transactional Printing, our main challenge was to increase our competitive advantage with high-impact direct mails in larger sizes and on a greater range of substrates. Also, we wanted to maximize productivity and reduce production costs leveraging profitability in niche markets, while offering customized products that produced in a cost effective manner.
HP Indigo’s EPM enables us to cut our press production time and save ink consumables. In fact, all of our HP Indigo digital presses have been upgraded to support EPM and also have HP SmartStream Production Pro Print Server, which adds robustness and scalability.
This has given us the ability to customize direct mails with variable data print combined with cost-effective production.
We print EPM on our HP Indigo W7250, W7200 and 5600 digital presses. It truly helps us speed up production by 33 percent, to maximize production time and increase our margins.”
Oscar Armando Barrera Alférez Direct Mail Market Development | IBS | Mexico

18. What our customers have to say about Enfocus
“Implementing the HP Indigo EPM Preflight Solution from Enfocus has enabled us to significantly reduce our pre-press workload and improve press utilization, providing us with substantial cost savings which can be scaled as our business continues to grow”
Richard Charnley Director at NXP Europe, UK
“The HP Indigo EPM Preflight Solution from Enfocus allows us to define very specific parameters for our devices. It has given us a confident automated workflow to save us more money with technology that we already had in.”
Brian Scott President at Blooming Color, US
“From the moment we used the HP Indigo Preflight Solution from Enfocus, it removed the challenges we faced in our daily operations. Now we have a workflow which automatically decides which files are suitable for printing in HP Indigo EPM mode”
Ariel Rauch Business Development & Technology at C-Copy 1986 Ltd, Israel

19. The EPM applications showcase

20. Press Up Catalog Marketing Collateral
Equos ADV in Milan (Italy) produced fashion magazines to accompany fashion exhibition. Unsure of the demand, Equos ADV printed an initial run of 5,000 "FASHION MAGAZINE" on offset. The catalogs were sold out rapidly and they needed a fast reprint to capitalize on exhibition demand. With EPM, the catalogs were ready just in time over night.
Marketing Collateral
Application: Via Condotti Catalog Press: HP Indigo 10000
PSP: Press Up, Italy Media: Fedrigoni Symbol Freelife Gloss FSC
Customer: EQUOS ADV Finishing: Binding, PUR, Cover lamination & Cold foil Inks: EPM Size: 21 x 27,5 cm

21. v Publishing Press Up Books
Press Up’s customer boosted its publishing and print on demand services by printing colorful children's books on the HP Indigo 7600 Digital Press using EPM. Three titles were produced in 600 copies each.
Publishing
Application: Children’s hard cover book Press: HP Indigo 7600
PSP: Press Up, Italy Media: Coated
Customer: ADM Finishing: PUR Inks: EPM Size: 21.5 X 30 cm

22. Precision Printing Brochurev
Precision Printing Brochure
A landscape brochure produced in 200 units to promote an exhibition by artist James Turell booklet at Houghton Hall an artist whose work centers around light. The HP Indigo Digital Press did a great job capturing the color and the client was happy with the end result.
Marketing Collateral
Application: Landscape Brochure Press: HP Indigo 10000
PSP: Precision Printing, UK Media: Uncoated
Customer: Dewynters Finishing: Die cut to shape Inks: EPM Size: A4

23. Precision Printing Marketing Collaterals
The Barclays ATP (association of tennis professionals) World Tour Finals Media Guide Players, were produced for the Barclays 2014 ATP Tennis tournament held in London. A total of 250 guides,3000 wallets, and 960 passes were printed.
Application: Event Guide, Passes, and wallets Press: HP Indigo 10000
PSP: Precision Printing Finishing: Matt Lamination(event guide), gloss lamination and die cut( event passes, wallets) Inks: EPM Size: A4(event guide), 120 mm x 85 mm ( event passes), 170 mm x 105 mm (wallets)

24. Precision Printing Postcards
These postcards were produced to showcase some of the Perfume Society products. All 13 different cards are kept together with a band in a themed light pink band as It was produced to co inside with valentines day. The HP Indigo allowed to print the sheets 16up.
Marketing Collateral
Application: TPS Postcards Press: HP Indigo 10000
PSP: Precision Printing, UK Finishing: Trim, Collate and wrap with belly band
Customer: Cousins Size: A6
Inks: EPM

25. Morris Printing Group Pocket Folderv
Morris Printing Group Pocket Folder
To produce these colorful 9.5" x 11.5“ pocket folders, the Morris Group used the B2 format of the Indigo 10000, which wouldn’t have been possible in an A3 sized press. Using web-to-print, the K-12 schools in the program could customize the template.
Marketing Collateral
Application: Pocket Folder Press: HP Indigo 10000
PSP: Morris Printing Group, USA Media: 15 Point C1S Nordic
Customer: Elementary Schools Finishing: UV Coated Inks: EPM Size: 24.1x29.2cm / 9.5x11.5 inch

26. v Point of Sale Precision Printing Point of Sale
These promotional POS theater posters are a new digital application now made possible by the HP Indigo Digital Press 29 inch sheet size.
Application: B2 Theatre Posted Press: HP Indigo 10000
PSP: Precision Printing, UK Media: 250gsm Satimat Silk
Customer: Precision Printing Finishing: Trim to Size
Inks: EPM Size: 29 inch

27. Precision Printing Point of Salev
Precision Printing Point of Sale
Point of sale posters were produced to promote the show, being displayed through out London in ticket offices. A total of 3950 were produced, allowing high productivity on the B2 sheet.
Point of Sale
Application: Point of Sale Theater Signange Press: HP Indigo 10000
PSP: Precision Printing, UK Media: Coated
Customer: Dewynters Finishing: Gloss lamination one side, trim Inks: EPM Size: 508 MM X 318MM

28. v Direct Mail Franklin Direct Mail
This informative, high-quality mailer outlines the 8 steps to follow to help reduce the impact of postage increase. This item leverages the B2 format size.
Direct Mail
Application: Direct Mail Press: HP Indigo 10000
PSP: Franklin, USA Media: 100# gloss text
Customer: Self Promo Finishing: Die Cut and folded mechanically on MBO folder Inks: EPM Size: 22.7x13cm / 8.9x5.1 inch

29. Direct Mail Precision Printing Personalized Direct Mail
To remind soccer fans to renew their club membership, season ticket holders at the West Bromwich Albion Football Club were sent posters with their names personalized on the back of a team jersey, as part of a loyalty direct mail campaign. In a job only an HP Indigo Digital Press can do, 30,000 personalized 50 x 70 fan posters were sent across the UK, including the recipients name starring as a key team player and including the season’s agenda and schedule.
Direct Mail
Application: Direct Mail Poster Press: HP Indigo 10000
PSP: Precision Printing, UK Media: 350gsm Satmat silk
Customer: Emmerson Press Finishing: Trimmed and folded
Inks: EPM Size: Folded size: 14x19.3cm / 5.5x7.5 inch Unfolded: 41.5x57.2cm / 16.3x22.5 inch

30. Direct Mail IBS MEXICO Personalized Direct Mail
IBS Mexico used EPM printing for this large scale promotion of 1,200,00 personalized direct mails, which addressed how mailers enable high productivity and fast turnaround, while lowering costs. It consists of outer folder with a sliding insert.
Application: Personalized Direct Mail: Camera Press: HP Indigo W7200
PSP: IBS Mexico Media: Coated, 275 grams
Customer: Banamex Personal Loans Finishing: Die cutting, folding and gluing, automatic bagging cellophane Inks: EPM Size: 19 x 11 inch extended, 9.5 x 5.5 inch finished

31. IBS MEXICO Personalized Direct Mail
Promotion for “immediate cash” was produced in 1,458 units features high quality black print. The amount of cash offer varied based on the recipients profile. The ocean imagery is enhanced by Scodix.
Application: Personalized Direct Mail Ocean Waves Press: HP Indigo 5600
PSP: IBS Mexico Media: Coated, 200 grams
Customer: Bancomer Private Banking Finishing: soft touch laminating, scodix, folding, manual polypropylene bagged Inks: EPM Size: 25 x inch extended, 25 x 10.7 inch final

32. Direct Mail IBS MEXICO Direct Mail
Personalized bank promotion featuring predominantly blue and black imagery, which offered customers an increase in their credit line. It was produced in 2,262 personalized pieces. The jewelry design is enhanced for a luxurious look.
Direct Mail
Application: Personalized Direct Mail: Jewels Press: HP Indigo 5600
PSP: IBS Mexico Media: Coated, 200 grams
Customer: Bancomer Private Banking Finishing: soft touch laminating, scodix, folding, manual polypropylene bagged Inks: EPM Size: 28 x 22 inch extended, 25 x 10.7 inch final

33. Direct Mail IBS MEXICO Direct Mail
Campaign made for a premium credit card, which was offered to 20,000 Citi Gold customers. This direct mail was personalized based on the recipients profile.
Direct Mail
Application: Personalized Direct Mail: Citi Prestige Press: HP Indigo 5600
PSP: IBS Mexico Media: Coated, 200 grams
Customer: Banamex Citi Prestige Credit Card Finishing: Mate laminated, manual prlypropylene Inks: EPM Size: 9 x 14 in extended, 9 x 7 inch final

34. Direct Mail IBS MEXICO Direct Mail
Personalized mailer highlighting black print on color. Banamex credit card business offered a reduced annual interest rate for a period of one year to 30,000 selected customers.
Direct Mail
Application: Personalized Direct Mail: Yellow sign Press: HP Indigo W7200
PSP: IBS Mexico Media: Coated, 200 grams
Customer: Banamex Bank Cards Finishing: Die Cutting, folding and gluing, manual bagging cellophane Inks: EPM Size: 18x 6 inch extended,6 x6 inch final

35. Precision Printing Direct Mail
A large mailer promoting a new theatrical production of Charlie and the Chocolate Factory Group, which promoted special offers by ticket offices. The HP Indigo allowed printing 4 up compared with 2 up on the HP Indigo 7x00. the cholate bar is enhanced with scodix. A total of 5000 unites were produced.
Direct Mail
Application: Personalized Theatre Direct Mail Press: HP Indigo 10000
PSP: Precision Printing, UK Finishing: matt lamination one side, scodix and the die cut to shape
Customer: Dewynter Size: A4
Inks: EPM

36. Direct Mail IBS MEXICO Direct Mail
A promotion made for personal loans to selected customers at lower interest rates with a clever die cut. A total of 6500 units were printed. This direct mail was personalized based on the recipients profile.
Application: Personalized Direct Mail Press: HP Indigo 5600
PSP: IBS Mexico Media: coated 200 grams
Customer: Banamex Credi Cheque Finishing: die cutting, manual polypropylene bagging Inks: EPM Size: 13 x 19 inch extended, 7.5 x 6 inch finals

37. Press Up Catalog Marketing Collateral
Equos ADV in Milan, prints magazines for fashion houses. Unsure of demand for a show, it printed an initial run of 5,000 LIVE catalogs for Italian suit maker Cesare Attolini on offset. The item ran out rapidly and they needed a fast reprint to capitalize on event demand. The HP Indigo 7600 Digital Press was the solution using EPM
Marketing Collateral
Application: Fashion Catalog Press: HP Indigo 7600
PSP: Press Up, Italy Size: 21 x 27.5 cm
Customer: LIVE Magazine Inks: EPM

38. Publishing Morris Printing Group Books
A Harvest of Flavors and Family is only one example of the many different books printed by Morris Press. This 7" x 9.25“ hard cover collection of recipes by the Ashton Family for fundraising or as a keepsake. The large sheet size of the HP Indigo10000 Digital Press enabled printing of 8 dividers on the same sheet.
Publishing
Application: Cookbooks Press: HP Indigo 10000
PSP: Morris Printing Group, USA Media: Uncoated stock
Customer: Morris Printing Group, USA Finishing: Laminated Cover
Inks: EPM Size: 29 inch

39. Planet Cards Photo Application
Polaroid photos printed in retro vintage square format and come in a “Tiffany's” like blue color gift box.
Printing on a B2 sheet and by using EPM, allowed imposition and productivity efficiency.
Photo
Application: Polaroid Pack Box Press: HP Indigo 10000
PSP: Planet Cards, France Finishing: Scodix , gloss, and 3D Embossed
Customer: B2C Size: 9 x 10 cm Inks: EPM

40. Special thanks to…

41. Thank you

42. EPM Sample Kit now available on My GSB Print

43. EPM Sample Kit on MGP Also included in the kit: Enfocus brochure
EPM comparison brochure
Click for direct link to MGP EPM kit
4AA5-9389ENW-GSB
In the application showcase, this icon appears on the bottom right representing the product availability on MGP.