2. Our Goal
The School’s Bywords
Full
Fair
Accurate

3. Enrollment Trends at UNC-CH: Undergraduate Units
Change % Chg.
Jour. & Mass Comm %
Public Health N/A
Nursing %
Arts & Sciences , , ,529 1, %
General College 5, , ,883 1, %
Medicine %
Business Admin %
Continuing Studies %
Dentistry %
Education %
Total ,609 15,410 14,960 2, %
Figures are from the Registrar’s Office. Change is from 1971 to Spring 2002.

4. Enrollment Trends at UNC-CH: Graduate Units
Change % Chg.
Medicine %
Jour. & Mass Comm %
Nursing %
Business Admin %
Pharmacy %
Public Health %
Dentistry %
Info. & Lib. Science %
Social Work %
Continuing Studies , %
Arts & Sciences 2,250 2,464 2, %
Education %
Total ,573 6,821 6,196 1, % Figures are from the Registrar’s Office. Change is from 1971 to Spring 2002.

5. Fields with the Largest Enrollments at UNC-CH
Field Number of Majors
Business Administration 2,230
Journalism and Mass Communication 1,616
Biology ,538
4. Psychology 1,231
Figures are for Spring 2002 from the Registrar’s Office. They include freshman and sophomore pre-majors through graduate students.

6. Enrollment of majors in the School has increased 60% since 1990.
These figures are juniors, seniors and graduate students.

7. Our Goal Alumni We have more than 7,100 graduates from our School.
There are 3,657 alumni living in North Carolina.
Our alumni live in 50 states, the District of Columbia, two U.S. territories and 29 countries.

8. Faculty Growth Our Goal JOMC full-time faculty
16 in 1979
45 next year
Named professorships and endowed chairs
None in 1979
11 today
Faculty members have won countless teaching awards on campus, more than any other professional school.

9. In 1979, our Foundation gave the School $40,000.
Our Goal
Foundation Growth
In 1979, our Foundation gave the School $40,000.
In 2003, it gave the School $504,000.
$267,000 in operating expenses
$129,000 for our development program
$107,000 for scholarships and awards
The total increase was 1,160 percent.

10. Our Goal
Foundation Growth
In 1979, our Foundation’s total endowment was about $491,000.
In 2001, $14 million was held by the Foundation and $4 million by the University.
A total of $18.4 million in new gifts and growth since 1979.
The total increase was 3,645 percent.

11. Triad Foundation Roy H. Park Fellows Established in 1997
14 Park M.A. Fellows selected each year, two years of funding
Annual stipend of $10,000
Full tuition, fees and health insurance
$2,000 per year for travel and research
Ten Park Ph.D. Fellows selected each year, three years of funding
Annual stipend of $18,500

12. Student Honors and Awards
Our Goal
Student Honors and Awards
From 1957 to 1978
15 scholarships
4 awards
From 1978 to 2003
60 scholarships
19 awards
Second in the country in the prestigious national Hearst Journalism Awards, 2003.

13. Comprehensive Curriculum
Our Goal
Comprehensive Curriculum
Undergraduate Sequences
News-Editorial Journalism
Advertising
Public Relations
Electronic Communication
Visual Communication
Specialty Study Areas
Medical Journalism
Community Newspapers
Sports Communication
Business Journalism

14. New Programs Journalism Alumni and Friends Association
N.C. Journalism, Advertising and Public Relations Halls of Fame
Board of Visitors
Center for Research in Journalism and Mass Communication
USA Today Minisabbatical Program
International projects in Mexico, Cuba, Chile, Russia, South Africa, Eritrea, China, Korea and other countries.

15. Executive Education Program
Launched in 1998 with a grant from the School of Journalism and Mass Communication Foundation.
The program offers day-long to week-long continuing education workshops to journalism, public relations, marketing and design professionals.
Seminar topics have included:
Covering the North Carolina Latino Community (for print and broadcast journalists)
Redefining Marketing (a course in integrated marketing communication strategy)
Public Relations on a Shoestring (for small business and nonprofit organizations)
Healthcare Advocacy Through Media Relations (for healthcare professionals)
The Business of Sport (for sports marketing and media professionals).

16. Carroll Hall School of Journalism and Mass Communication

17. The School moved to Carroll Hall in July 1999.
Tripled our usable space.
Enabled us to add new activities and facilities:
Television studios.
“Carolina Week,” a 30-minute news magazine.
Executive Education program.
Charles Kuralt Learning Center.
Park Library.

18. (2003 re-accreditation report)
Our Goal
Our Reputation
“The School of Journalism and Mass Communication at UNC-CH is recognized by academics and media professionals as perhaps the best program in the nation.”
(2003 re-accreditation report)