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Published byKarin Allen Modified over 7 years ago
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McDonald’s Presented by: Sophie Yu Norberto Garcia Victor Montes
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McDonald’s Corporation.
“Headquarters”: Oak Brook, Illinois. “Founded”: May 15, 1940 in San Bernardino, California.
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McDonald’s C.E.O Jim Skinner: Vice Chairman and Chief Executive Officer. Year: now. Set three top priorities: Long-term sustainable growth for the company. Talent management and leadership development Promoting balanced active lifestyles.
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McDonald's History Founded on May 15, 1940 by Richard and Maurice McDonald The first mascot was a man with a chef's hat on top of a hamburger shaped head whose name was "Speedee." Raymond Kroc started in a aggressive way expand the business.
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Major products and service
Through the years McDonald’s started offered hamburgers and milkshake, but in this century its menu has suffered a lot of changes. Right now we can find since breakfast until ice cream.
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Why this franchise is successful?
Ingenious marketing. Good child advertising. Variety of product and service. Restaurant in all world.
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McDonald’s Interesting Facts
Serves 1% per day. Sell >75 hamburgers/ second. McDonald’s in China for 3 more years.
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McDonald’s Community Service
McDonald’s All American High School Basketball Games. Ronald McDonald House Charities. McHappy Day.
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