1. Investor Presentation
May 2015

2. Safe Harbor Disclosure
Except for statements of historical fact, the information presented herein constitutes forward-
looking statements within the meaning  of and subject to the safe harbor created by the Private
Securities Litigation Reform Act of In some cases, you can identify forward-looking
statements by terminology such as "expect," "estimate," "anticipate," "intend," "predict,"
"believe," and similar expressions and variations thereof.  Such  forward-looking statements
include statements regarding the intent, belief, current expectations or projections about future
events of Ituran Location and Control Ltd.  Readers are cautioned that these forward looking
statements are not guarantees of future performance and involve known and unknown risks,
uncertainties and other factors which may cause the actual results, performance or
achievements of Ituran Location and Control Ltd. to be materially different from any future
results, performance or achievements expressed or implied by such forward-looking statements.
Such factors include without limitation, general economic and business conditions, the loss of
market share, changes in the competitive landscape, failure to keep up with technological
advances and other factors over which Ituran Location and Control Ltd. has little or no
control.  Ituran Location and Control Ltd. undertakes no obligation to revise or update these
forward-looking statements to reflect events or circumstances after the date hereof.

3. services and products for vehicles
Our Business
Location based
services and products for vehicles

4. Company Overview
TICKER
ITRN
High visibility recurring revenue through subscriptions
817k subscribers up 10% over last year
Strong operating leverage cost of supporting every new subscriber is minimal
Strong cash generation $38 million in 2014
Diversified across two main markets with strong growth engine in Brazil
MARKET CAP
~$480m
NET CASH
$41m
DIVIDEND YIELD
~4.7%
FY14 REVENUE
$182m
(+7% YOY)
FY14 EBITDA
$58m
(+7% YOY)
*Based on FY’14 data
Share price of $22.86 as of May 2, 2015

5. Location–Based Services
Our Business
Location–Based Services
Stolen vehicle recovery (SVR)
Fleet management and Drive Diagnostic
Usage based Insurance
(pay as you drive)
Concierge (Mr.Big)
Currently over
90% of revenues
Location–Based Products
RF Products
GPS/GPRS Products (ERM)
Personal Navigation (MAPA)

6. SVR Business Overview and Drivers
Increasing car ownership and demand for security
Quick and very high (85%+) vehicle recovery rate
Growing (8% 5yr CAGR) subscriber base
International (Israel, Brazil, Argentina, US)
Diversified technologies (both RF and GPS/GPRS)

7. Competitive Advantages
The best overall solution for
location–based applications
15+ years operating SVR business
Strong management ability and experience
Both RF and GPS/GPRS
RF provides reliable performance in dense urban areas
High resistance to jamming
Real time alerts
SVR
Fleet management
Concierge (Mr. Big)
Location
Usage based Insurance
Driver behavior
Accident indicator
Full suite of location- based services
Experience
Technology edge

8. Brazil

9. Growth Drivers – Brazil
Growth Strategy
Highlights
Technology: San Paulo and Rio use RF system for increased reliability in urban areas and elsewhere uses GPS/GPRS.
Leasing business model: Almost all transactions are done through commodato.
GM Agreement: Agreement with General Motors Brazil for regulation 245 which will offer immobilization, location and telematics services for the Chevrolet range of vehicles it sells in Brazil.
Actual and target segments:
Car manufactures and car dealers
Working with most insurance companies
High uninsured population which today on an incremental basis represents 50% on new installations: expect this to increase.
Insurance carriers
New cities
manufacturers
Target car
Fleet management
Uninsured end-users
Ituran is growing faster than its competitors in Brazil

10. Telematics

11. Israel

12. Growth Drivers in Israel
Highlights
Nationwide: RF coverage
Business model: sale of units to third party installers and engaging with the car owners for the service fees using the insurance companies as a “private regulator”
Subscriber growth : continued growth coming mianly from Ituran Save segment
Market Share: considered as monopoly with more than 80% market share
Segments:
High end cars – required by insurance companies :our premium product
Mid range cars – recently launched Ituran Save product

13. Looking to the long-term future
Penetrate new segments such as car manufactures and car dealers in existing regions
Expand operations and leverage know-how into new and existing regions through M&A
Use customer relationships to up- sell added value services:
Mr. Big, Mapa

14. Strong Cash Generation
Growth with Stability
Strong Cash Generation
Growing business in Brazil and Israel
Increased requirement for asset protection
Increased demand for Ituran’s services

15. Financial Overview

16. Financial Highlights
Subscription services: strong visibility and recurring revenue stream
90%+ of previous quarters’ fees expected to roll into next quarter
High profitability with strong cash flow generation
Significant long-term operating leverage
Minimal cost in adding new subscriber

17. Q4 2014 Results Summary Summary* (US$m) Highlights
Excluding the exchange rate impacts business and margins grew
Excluding xrate impact, increase in revenues would have been 11% YoY
Record gross margins
Op. income of $10.0m vs8.0m last year
EBITDA margin of 32.3%
Cash flow generation: In Q4 Ituran paid $4.5 million in legal fees
Dividend of $7 declared
Ended the quarter with $40.8 million in net cash & equivalents
Operating Cash Flow (US$m)

18. Long-term Subscriber Growth
Subscribers (‘000)
Highlights
Record 22k net subscriber adds in Q4-2014, reaching 817k
Subscriber base growing in line with long-term targets
11% CAGR
Subscribers at period ended

19. Long-term Growth Annual Financials Highlights
Strongly increased penetration in Brazil
Enhanced relationships with insurance companies and began targeting car manufacturers
Israeli business growing and generating strong positive cash flow
Gradual increase in gross and operating margins due to the operating leverage inherent in the business model
Gross margins
Operating margins
8% revenue CAGR ’09-’14
*Operating income exclude one time expenses
in 2010, 2011, 2013, 2014

20. Margin Development Margin* Comparison Highlights
Inherent operating leverage - ability to add subscribers at no real incremental cost to the business
*Operating margin exclude one time expenses in 2010 & 2011, primarily related to litigation fees. Also in 2011, Ituran received a one-time high-margin license fee related to Mapa. In 2013, operating income of one-time non cash expenses of $4.4 million are excluded. In 2014, there was a write-off in Mapa.

21. (based on full year average share price)
Dividend History
Annual Dividend Issued (US$m)
Dividend Policy
Dividend Yield
(based on full year average share price)
Current dividend policy*:
At least 50% of profits will be issued on a quarterly basis
Total dividends of $19.5m have been declared in 2014
Since IPO in 2005, $174m (over a third of current market cap) has been issued in dividends
Special dividend following sale of Telematics
*Dividend policy updated as of 2012

22. Why Ituran? Low-risk subscription model
Diversified and growing customer base
Ongoing high revenue visibility
Strong operating leverage
Profitable & strong cash generation
Strong growth engine in Brazil
Platform for further growth & expansion
Why Ituran?

23. Thank you