1. Wedding Décor Stylist
FRANCHISE PROPOSAL

2. Indian Wedding Industry in INDIA
With each passing year, Indian weddings are getting bigger and better offering lucrative business opportunity to players involved.
Currently, the country has a population of around 1.25 billion and considering an average family with five members, there are around 250million families in India. With about one marriage per family every 20 years, the country averages roughly 10 million marriages every year.
It is also expected, the per capita income will be tripled in a couple of decades. With half of India’s population being under 29 years of age, the marriage market is set to boom like never before over the next five to ten years.
If we take the above figures, it means the Indian marriage market is around Rs 1 lakh crore to Rs 300,000 crore annually, if one crore marriages are solemnized in the country annually.
A person, in India, spends one fifth of the wealth accumulated in a lifetime on a wedding ceremony. That means, a tremendous opportunity for retailers to capitalise on.

3. Wedding Revenue Module in INDIA
No. of Indian marriages in a year: Approx 1,00,00,000
Indian wedding mkt worth: Rs 100,000 to Rs 110,000 crore
Gold and diamond jewellery market worth: Rs 60,000 crore
Apparel market (wedding) worth: Rs 10,000 crore
Durable goods market worth: Rs 30,000 crore
Hotel and other wedding related mkt worth: Rs 5,000 crore
Pandal and venue decoration market: Worth Rs 10,000 crore
Favorite honeymoon destinations: Goa, Jaipur and Udaipur
Goa wedding cost: Between Rs 1 crore to 1.5 crore
Jaipur wedding cost: 1 to 2 crore
Wedding cost in metropolitan cities: Between Rs 25L to 70L
Wedding invitation card mkt : Worth Rs 10,000 crore annual
Bridal Mehendi market in India: Worth Rs 5000 crore Item-wise expenses on Indian weddings

4. Brief Overview of the Group
Since its inception in 1994 by Mr. Zuzer Lucknowala and Mrs. Rachana Lucknowala, Party Cruisers India has been focused on planning luxury celebrations in India and worldwide. It's true that a wedding day stands out as one of the most important occasions a couple can experience in their lifetime, and we cherish the great honour and responsibility that comes along with this. Our team of talented professionals works closely with prospective couples and their families to orchestrate this momentous event own to the finest detail, ultimately expressing the unique style and signature of the couple.
From the initial conception (pre-event publicity, venue research & booking, transport, catering), to turnkey production (set-up, on-site management, staffing, stage designing, entertainment, security), to post-event support (final material distribution, delegate attendance assessment, post-event report) – we take care of everything. We incorporate originality and creativity to enhance the event experience, and create inspiring, exhilarating celebrations.
Party Cruisers Services Private Limited

5. Ms. Rachna Lucknowala Director
Meet The Directors
Mr. Zuzer Lucknowala
Chairman & MD
He is highly motivated individual with a great understanding of the events and hospitality & catering business. He currently heads the Hospitality business of the company.
Ms. Rachna Lucknowala Director
She has been heading the Corporate Event and wedding business at Party Cruisers. She is an extremely creative person and has taken the events and marriage business to new highs.

6. Vivaah Speciality
Vivaah explores all the elements that make weddings so special & different. By tracing the romantic history of weddings from colonial times to the present suggesting ways to create a Signature Wedding.
Cater to all functions in the wedding such as:
Engagement
Sangeet
Mehendi
Youngster’s / Cocktail Parties
Bachelor and Hen Parties
The Ceremony
Reception
The few reasons why Vivaah gives you quality at the best rate are:
In house Production house
In house trucks & props
In house management & vendor team
Creative & efficient team

7. Vision & Mission Vision:
Provide a top quality consumer experience, with high levels of quality and operational efficiency reflecting in our Decor, Wedding services and ambience.
Mission:
One out of every hundred weddings in India should be organized by Vivaah
Become the leading Wedding and Events management company in India
Presence in over 100 cities in the country over the next 10 years

8. Hotel Panelist Details
Our success can be measured by the fact that we are on the panel of more than sixteen five star properties.
Mumbai
Lonavala
Goa

9. Receive necessary marketing material viz. Brochures, Pictures etc.
Vivaah Franchise
Franchisee Roles and Responsibilities:
Training
Spend two weeks at Mumbai with the team to gain first hand understanding of the business
Receive necessary marketing material viz. Brochures, Pictures etc.
Implementation
Generating leads
Planning meetings
Assisting the Vivaah team for planning and implementation of the event
Manage day to day operations as advised by Vivaah
Share Enquiry and business reports on a daily basis with the head office
Marketing
Propose marketing strategies for your city market.
Promote the Brand locally in accordance with our marketing guidelines using advertising campaigns and Public Relations initiatives
Manage local marketing like SMS, and News Paper advertisements
Participate in National marketing campaigns.

10. Vivaah Franchise (Contd..)
Vivaah’s Roles and Responsibilities:
Training
Provide two weeks training to the Franchisee/ his representative
Travel to and fro for the first few months to meet clients and enable closures
Implementation
Assist with necessary pre–requisites before approaching a client to make a sales pitch for the wedding
Entire production team to execute the décor in franchisee city, when we have a wedding finalized
Assisting the franchisee at every stage on how to take any aspect forward
Any other services that would be required to ensure closure of business
Marketing
Manage all marketing activities at the national level in terms of Magazine ads, Digital Marketing
Provide brand guidelines and advertising templates, Pictures of work done, other necessary brochures & Presentations.

11. Commercials for Vivaah Franchise
Tenure: 1 Year
Year 1
One time Investment
- Franchisee Fee
1,50,000
Marketing Fees – Pan India (Recommended)
Transportation & Accommodation for Team Visit (Optional or As per Actual)
Total
4,50,000
Note : Marketing fees will be directly paid to the vendor, Only guidance & suggestions will be shared from our end.
Taxes as applicable

12. Commercials for Vivaah Franchise
Tenure: 3 Year
Year 1
Year 2
Year 3
One time Investment
- Franchisee Fee
3,60,000 -
Marketing Fees – Pan India (Recommended)
1,50,000
1,00,000
Transportation & Accommodation for Team (Optional / As per Actual)
Total
6,60,000
Note : (1) Note : Marketing fees will be directly paid to the vendor, Only guidance & suggestions will be shared from our end. (2) If incase franchise owner are confident enough to generate leads & business on their own, Rs. 1,00,000/- for Year 2 & Year 3 will be optional.
Taxes as applicable

13. Commercials for Vivaah Franchise
Tenure: 5 Year
Year 1
Year 2
Year 3
Year 4
Year 5
One time Investment
- Franchisee Fee
6,00,000 -
Marketing Fees – Pan India (Recommended)
1,50,000
1,00,000
Transportation & Accommodation for Team Visit (Optional / As per Actual)
Total
9,00,000
Note : (1) Note : Marketing fees will be directly paid to the vendor, Only guidance & suggestions will be shared from our end. (2) If incase franchise owner are confident enough to generate leads & business on their own, Rs. 1,00,000/- for Year 2, Year 3, Year 4 & Year 5 will be optional.
Taxes as applicable

14. Vivaah Franchise Costs to be incurred: Franchisee Expenses
Staff Salaries
Telephone Expenditure
Staff Welfare
Office Maintenance Expenditure
Conveyance
Investment in a laptop, mobile phone and color printer
Local Marketing Costs
Operating expenditures
Miscellaneous Expenditure
Vivaah Expenses
All production costs
Royalties in case of hotel tie ups
Staff salaries for production personnel
Transport cost for production personnel and equipments
National level marketing costs

15. Contact US
HEAD-OFFICE 303/304/305, Simran Plaza Next to Regal Hotel, Khar West Mumbai FOR FRANCHISE RELATED QUERIES / FOR WEDDINGS & EVENTS