1. Multiscreen TV Brands (TV + online)
Multi-Screen TV Brands Dominate Kids’ Attention During Any Given Minute
Kids 6-12 Average Audience (000) Comparison Ad-Supported Multiscreen TV Brands Vs. Popular Websites
Multiscreen TV Brands (TV + online)
Source: Nielsen NPower R&F Time Period Report, Live + SD, Total Day. October 1-31, comScore MediaMetrix Key Measures (multiplatform), October 2016; Kids “Average Audience” is based on the average minute, which is factored across the full month for websites and TV. TV Brands include linear TV and TV-related websites. Digital website measurement includes all visitor activity, not just video consumption.

2. Multiscreen TV Brands (TV + online)
Multi-Screen TV Brands’ Average Audience Is Almost Six Times Bigger Than The Largest Website For Teens, YouTube
Teens Average Audience (000) Comparison Ad-Supported Multiscreen TV Brands Vs. Popular Websites
Multiscreen TV Brands (TV + online)
Source: Nielsen NPower R&F Time Period Report, Live + SD, Total Day. October 1-31, comScore MediaMetrix Key Measures (multiplatform), October 2016; P “Average Audience” is based on the average minute, which is factored across the full month for websites and TV. TV Brands include linear TV and TV-related websites. Digital website measurement includes all visitor activity, not just video consumption.

3. Multiscreen TV Brands (TV + online)
Multi-Screen TV Brands Continue To Dominate Kids’ & Teens’ Media Consumption During Any Given Minute
P6-17 Average Audience (000) Comparison Ad-Supported Multiscreen TV Brands Vs. Popular Websites
Multiscreen TV Brands (TV + online)
Source: Nielsen NPower R&F Time Period Report, Live + SD, Total Day. October 1-31, comScore MediaMetrix Key Measures (multiplatform), October 2016; P “Average Audience” is based on the average minute, which is factored across the full month for websites and TV. TV Brands include linear TV and TV-related websites. Digital website measurement includes all visitor activity, not just video consumption.